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5 W's in communication

Updated: 9/14/2023
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14y ago

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  • What / Why: What are you communicating and why are you communicating? This will be the content of your communication.
  • Whom: Whom should your address the communication to? Should you communicate to specific individuals or groups or the whole company?
  • Who: Who should communicate the message? Am I the right person to communicate the message?
  • When: When is the right time to communicate? When also refers to the frequency of communication. Some messages may need multiple reminders.
  • Where: Where do you communicate the message? Do you do it in a town-hall meetings or in person meeting or via email?
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