Advantages and disadvantages of a consumer panel?

Advantages:
  • lower cost than primary data collection methods,
  • rapid availability and timelineness of brand switching and shifts in buyer preferences
  • accurate report of sensitive expenditures: beer, liquor, cigarettes
  • high level of specificity e.g. actual products not intentions anymore
  • information on aggregate sales activity and shifts in retail outlets (store performances
  • Disadvantages:
    • there are possibility of selection bias which is distortion of evidence or data that arises from the way that the data are collected.
    Mortality effect
  • testing effect
21 people found this useful
Thanks for the feedback!
Follow

Your novels are geared toward readers as young as middle school, yet even adults enjoy your stories. What's your trick to entertaining audiences of all ages?

View Full Interview

What are the advantages of a consumer?

A consumer can find better prices in another place, therefore  making the salesperson lower the price- (SALE) "The customer is  always right"
Thanks for the feedback!

What are the disadvantages of flat panel display?

The only one I can think of is you cannot show a "true black" color on any back-lit display, such as an LCD.  ans. 2  There are three basic types of flat panel display: plas (MORE)
In Uncategorized

What are the disadvantages of a panel discussion?

In a panel discussion, if your train of thought is different from  the general "flow" then your ideas may be drowned out.
Thanks for the feedback!

What are the Advantages and Disadvantages of solar panels?

Benefits Solar panels reduce your dependence on the power company. Whenever the sun is out, you've got power. By not buying electricity from the grid, you reap significant sav (MORE)

Places to Find Credible Consumer Reports on Appliances

Over time, marketing has found its way into nearly every corner of the internet. It is difficult to come by an unbiased user report that is not meant to sway your opinion in o (MORE)

Giving a Successful Panel Interview

Having a successful panel interview with a prospective college often makes a difference in getting accepted or denied entrance to the institution. While every panel interview (MORE)

Electrical Panel Maintenance Information for Homeowners

When it comes to the electrical system of a home, the owner of the home has to be careful. The electricity provides powers for the whole home through the electrical panels tha (MORE)

Is a Consumer Credit Management Program Right for You?

The number of people who are stuck in the rut of trying to survive from one payday to the next is on the rise. If you find yourself in this situation, and struggling to pay yo (MORE)
In Uncategorized

What are the advantages and disadvantages of glocalization?

Advantages of Glocalization:- Attracts more consumers in the market as it is flexible, therefor higher profits.- Adapts to different countries and avoids ethical issues. Avoid (MORE)

What are the disadvantages of a consumer culture?

Consumer culture is a type of capitalism that the economy focuses  on selling consumer goods and the spending of consumer money. Some  disadvantages to of consumer culture i (MORE)