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I'm not sure how common it has been said, but marketing is used mainly to influence a need. A company with a product will hire an advertising agency to create desire for a product to the point where one might feel they need it.

Scholars will argue till the end of time, but I think this answer is as clear as day.

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Q: It has been commonly said that marketing is satisfying customers needs at a profit yet critics of marketing have said that marketing creates unnecessary needs wants how would you attempt to explain?
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