What are the Merits and Demerits of internet marketing?

Answer 1

ADVANTAGES OF ECOMMERCE

1. Faster buying/selling procedure, as well as easy to find products.
2. Buying/selling 24/7.
3. More reach to customers, there is no theoretical geographic limitations.
4. Low operational costs and better quality of services.
5. No need of physical company set-ups.
6. Easy to start and manage a business.
7. Customers can easily select products from different providers without moving around physically.

   Challanges of e commerce

• Technological challenges

1. Security
2. Web site issues
3. Technology issues including costs,
4. software, infrastructure
5. Managerial challenges
6. People and organisational issues
7. Obtaining senior management backing
8. Business challenges
9. Customer service

Answer 2

internet marketing has both its merits and demerits, though the balance is in favor of the former. Through internet marketing, a Business House can market its existing and new products more professionally, since this sort of marketing has audio visual effect on the would-be customers' mind. Choosing the product,get right price,getting delivery at home and paying through debit/credit card is completely hassle free. In this era of globalization, people have very little time left for going to the shop and bargain with the sellers. That is why the Companies are more and more inclined to market their products through internet. Internet marketing has its demerit. The customer has little option left if the delivered product if not as the ordered one,getting refund of payment afterwards sometimes lead the matter forwarded to Consumers' Forum for arbitration and verdict which may not be to the liking of either of the two parties.

Answer 3

demerits of e-coomerce