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The term "Tiger Cruise" comes from the Navy's PR name for dependents' cruises, which is Operation Tiger. While they're great for dependents (close family and friends only) and Navy PR, they're a real pain and distraction for most sailors, as they tend to be at the end of a deployment, and all you want to do is get home and decompress instead of babysitting your relatives.
Think of it as "bring your family to work" day, only in the case of Tiger Cruises, they get to actually ride aboard with you.
As for the origin, there's really no information; having been stationed at the Pentagon, I can tell you that such names are produced all the time from the imaginations of the people who generate such programs. I've seen tactical maps with names of strategic objectives named for a sailor's favorite port bars.
If one had to guess though, knowing how sailors think, the only thing that comes to mind is the movie "Operation Petticoat" (Cary Grant, Tony Curtis), which has the fictional submarine USS Sea Tiger carrying refugees and several buxom Navy nurses aboard in the South Pacific during WWII. That movie has all of the elements of a traditional Tiger Cruise.
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