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According to Hulu, the free services were getting so limited that they weren't worthy of the "Hulu experience." Ben Smith, who is a Senior VP at Hulu said the following in a public statement:

"For the past couple years, we've been focused on building a subscription service that provides the deepest, most personalized content experience possible to our viewers." ... "As we have continued to enhance that offering with new originals, exclusive acquisitions, and movies, the free service became very limited and no longer aligned with the Hulu experience or content strategy."

As kind of a consolation prize, they are partnering with Yahoo to provide free streaming for recent episodes of popular television shows.

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Q: Why is Hulu removing its ad-supported free streaming service?
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