GuruNet Signs Agreement to Integrate Google Search, Ads
Wesley Hills, N.Y. - March 8, 2005 - GuruNet Corporation (AMEX:
GRU) a leading provider of integrated online reference information, announced today that it has signed an agreement with Google Inc. to include Google's contextual AdSense advertising on its information pages, as well as the integration of Google search into its Answers.com product.
"Our revenue stream is based on including advertising alongside the million topics in our library," explained Bob Rosenschein, CEO of GuruNet. "We are pleased to be working with the industry leader and leveraging their broad ad inventory and strong technology."
As a result of the agreement, when Answers.com's visitors require information beyond the site's selected reference content, Answers.com now offers a co-branded, integrated and monetized version of Google's search functionality, allowing users to remain in one place for more of their information needs.
About GuruNet
GuruNet Corporation (AMEX:
GRU) operates a leading reference engine,
www.answers.com. Founded in 1999 by Bob Rosenschein, GuruNet Corporation (
www.gurunet.com) provides patented technology and software tools to access concise information on demand. For additional information, visit
www.gurunet.com.
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