A'Lelia Walker

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entrepreneur; arts patron

Personal Information

Full name, Lelia McWilliams Robinson Wilson Kennedy; born June 6, 1885, in Vicksburg, MS; daughter of Sarah Breedlove (founder of a hair-care products company; later known as Madam C. J. Walker) and Moses McWilliams; married a man named Robinson (divorced, 1914); married Wiley Wilson, (a doctor), 1919 (marriage ended); married James Arthur Kennedy (a doctor), early 1920s (divorced, 1931); children: Mae Bryant Perry.
Education: Attended Knoxville College, early 1900s.

Career

Managed to PIttsburgh, PA branch of her mother's hair-care product empire, c. 1908-14; also oversaw Lelia College, a school of cosmetology also run by the company; became manager of the Walker College of Hair Culture, New York City, in 1914; became president of the company, 1919; began salon for writers and artists that eventually became a popular Harlem restaurant, the Dark Tower, 1927-30.

Life's Work

A'Lelia Walker was one of the wealthiest and socially prominent African American women in her day. Daughter of Madam C. J. Walker, who had founded and built a successful hair-care products empire, Walker used her fortune to entertain lavishly during the Harlem Renaissance, and became one of its most beloved and well-known insiders. This sophisticated era in Harlem--a part of Manhattan that regarded itself as the metropolis of black culture during the 1920s--saw the flourishing of progressive artistic movements and racial pride, as well as a heady nightlife scene that attracted all of New York, both black and white. Walker's circle of friends included poet Langston Hughes, writer Countee Cullen, and music critic, photographer and novelist Carl Van Vechten. According to Steven Watson in The Harlem Renaissance: Hub of African-American Culture, 1920-1930, Van Vechten once said of his friend, "You should have known A'Lelia Walker. Nothing in this age is quite as good as THAT.... What a woman!"

Walker was born Lelia Robinson on June 6, 1885, in Vicksburg, Mississippi, daughter of Sarah Breedlove and Moses McWilliams. Her grandparents were former slaves who had become sharecroppers; her mother worked as a washerwoman and raised Lelia alone after McWilliams died or disappeared. Lelia was around eighteen when Sarah Breedlove--soon remarried and known as Madam C. J. Walker-- founded her line of hair-care products in St. Louis, Missouri, inspired by a dream in which a large black man provided her with a secret formula that would straighten black hair. After attending Tennessee's Knoxville College for a time, Lelia joined her mother in the business, which by 1908 had become extremely successful. At the age of 23, Lelia was head of the company's Pittsburgh office, and oversaw both the branch and Lelia College, the cosmetology training center her mother had named after her. In 1912 Lelia adopted a daughter, Mae.

In 1914 Madam Walker became one of the first African Americans to own property in Harlem, which was quickly becoming a thriving black community in New York City. She bought a pair of townhouses on 136th Street. By this time, Lelia had married and divorced a man named Robinson; she, too, moved to New York City and continued to work for the company as director of the Walker College of Hair Culture, located on the ground floor of their Harlem residence. The hair-care product line continued to flourish, and Madam Walker began building a lavish estate on the Hudson River, in nearby Irvington-on-Hudson. Its design was the work of Vertner Tandy, the first black architect licensed by the state, and cost nearly a quarter of a million dollars. According to legend, famed Italian tenor Enrico Caruso, a guest of Madam Walker's, named the Italianate mansion Villa Lewaro, after the first letters of each of Lelia Walker Robinson's names.

In 1919 Lelia and her daughter Mae undertook a business trip to South America. From there, she wrote to her mother and stated her plans to marry a doctor, James Kennedy, in accordance with Madam Walker's wishes. Before she arrived home, however, the tycoon died, and Lelia Walker became a millionaire and president of the company her mother had founded. Instead of wedding Kennedy, she married another doctor, Wiley Wilson, but the marriage was short-lived. Now calling herself "A'Lelia," she and Wilson divorced and she finally married Kennedy. She also embarked upon a heady lifestyle that fit in perfectly with the onset of the prosperous, kinetic decade. At Villa Lewaro she entertained large parties of houseguests for the weekend, inviting both blacks and whites. The larger the party, the better, since Walker was disinclined to stay at the lavish house alone after her mother's death there. Wall Street business moguls, actors and writers, European royalty, bootleggers, and the gay community socialized together in what was becoming a newly integrated and elite urban society. Black servants wearing elaborate period costume that included white wigs tended to the needs of the guests. "A'Lelia rarely imposed herself on the brilliant people who did so much to enhance her fame and the enviable reputation of her parties," wrote David Levering Lewis in When Harlem Was in Vogue. "She had the invitations sent, ordered the bottles uncapped and uncorked, mingled briefly, then retreated to play bridge, leaving the chemistry of the evening to work its way."

The heady lifestyle continued throughout the 1920s. In 1923 Walker provided an elaborate wedding for her daughter Mae at St. Phillip's Episcopal Church in Harlem. In 1927 she announced her intention to begin a salon, where the proverbial starving artists might dine cheaply, enjoy an extensive library of works by African American writers on another floor, and pass through an art gallery on another. To do this, she gave up the brownstones on 136th Street and moved into another apartment on Edgecombe Avenue. She originally intended to group together fifty arts lovers with deep pockets in order to sustain the salon, but organizational meetings often disintegrated as a result of bootleg liquor. An exasperated Walker decided to open a restaurant-type club in its stead. The palatial dwelling her mother had bought--actually a pair of apartments--was converted into a lush salon, decorated by one of Manhattan's top names, Paul Frankel. There was gold wallpaper, an enormous modernist bookcase, and framed texts of two significant writers of the era embellishing one wall--"The Weary Blues," by Langston Hughes, and Countee Cullen's "The Dark Tower," also the name of a famous column he wrote at the time and the name Walker chose to give her lon.

"We dedicate this tower to the aesthetes," read Walker's invitation to The Dark Tower's grand opening. "That cultural group of young Negro writers, sculptors, painters, music artists, composers, and their friends. A quiet place of particular charm. A rendezvous where they may feel at home to partake of a little tidbit amid pleasant, interesting atmosphere." Members' dues were set at one dollar a year. Unfortunately, The Dark Tower failed to achieve its true aim, attracting more of a white clientele from the rest of New York than Harlem's thriving artistic community, who found the prices for drinks and food a bit steep.

In some ways, The Dark Tower served to reinforce the prejudice some in the black community had against Walker; she was sometimes seen as more interested in presenting authentic "Negro" culture for the benefit of her white acquaintances that actually promoting it with financial support. On one occasion, in what would become an apocryphal tale of the Harlem Renaissance, Walker separated her guests by color and served whites chitterlings and bathtub gin, while blacks enjoyed champagne and caviar. Some among Harlem's upper stratosphere even snubbed her for being the daughter of a washerwoman--despite the fact her mother was the country's first female self-made African American millionaire. Privately, elitist lighter-skinned blacks dismissed Walker as "the Mahogany Millionairess." Walker was also quite tolerant of gays among her social set, which also set her at odds with some of Harlem's more conservative hierarchy. Grace Nail Johnson, the wife of novelist James Weldon Johnson and considered the grand dame of Harlem society, remained adamant about never crossing the threshold of Walker's residences nor The Dark Tower.

As the decade waned, Walker continued to entertain lavishly, though years of excessive indulgence of both food and alcohol were taking their toll on her six-foot frame. The parties came to an end, however, with the onset of the Great Depression in 1929. The Madam C. J. Walker & Company, with its massive Indianapolis plant and national distribution network, began to feel the impact of the economic misfortune early on. The heiress shuttered The Dark Tower in 1930, and the following year auctioned off some of the antiques and luxuries housed at Villa Lewaro; she also divorced Kennedy. On August 16, 1931, the New York Times announced that Walker had expired in the early morning hours of that same day. Walker had been hosting a birthday party for a friend at a house in Long Branch, New Jersey.

Much of Harlem turned out for Walker's memorable funeral. Noted minister Adam Clayton Powell Sr. eulogized her; college founder Mary McLeod Bethune spoke of the legacy left by both Walker and her mother, and Langston Hughes contributed a poem, "To A'Lelia," which read, in part: "So all who love laughter/And joy and light,/Let your prayers be as roses/For this queen of the night."

Further Reading

Sources

  • Black Women in America: An Historical Encyclopedia, edited by Darlene Clark Hine, Gale Research Inc., 1993, pp. 1203-1205.
  • Lewis, David Levering. When Harlem Was in Vogue, Oxford University Press, 1989.
  • Watson, Steven. The Harlem Renaissance: Hub of African-American Culture, 1920-1930, Pantheon Books, 1995.

— Carol Brennan

Top
A'Lelia Walker

A'Leila Walker (June 6, 1885 – August 17, 1931) was an American businesswoman and patron of the arts. She was the daughter and only child of self-made millionaire Madam C.J. Walker.

Contents

Arts patron

During the 1920s she had many painters, sculptors, writers, musicians, and actors of the Harlem Renaissance at "The Dark Tower," which was part literary gathering place, part nightclub. It was a converted floor of her 136th Street townhouse near Lenox Avenue that was designed by Paul Frankl (Langston Hughes, "The Big Sea" [1940]). She also entertained at Villa Lewaro, her country house in Westchester County and at her pied-a-terre at 80 Edgecomb Avenue in Harlem.

Villa Lewaro was named for Walker (LElia WAlker RObinson) after Italian tenor Enrico Caruso said to her mother that the newly-built Irvington-on-Hudson mansion reminded him of the houses of his native country.

Walker was a patron of the arts who, despite her impoverished childhood, was surrounded by accomplished African American musicians and developed an early love of classical music and opera. She grew up in the neighborhood where Scott Joplin and other ragtime musicians gathered at Tom Turpin's Rosebud Cafe on St. Louis's Market Street.

Personal life

She married 3 times: to John Robinson, a hotel waiter,[1] whom she divorced in 1914; to Dr. Wiley Wilson in 1919; and to Dr. James Arthur Kennedy, in 1926 until just a few months before her death in 1931.

She had no biological children, but in 1912 she adopted Fairy Mae Bryant (1898–1945), who became known as Mae Walker, who traveled with Madam C. J. Walker as a model and assistant. In November 1923, A'Lelia Walker orchestrated an elaborate "Million Dollar Wedding" for Mae's marriage to Dr. Gordon Jackson. Mae Walker, a graduate of Spelman Seminary in Atlanta, divorced Jackson in 1926 and married Attorney Marion R. Perry in September 1927.

Life and legacy

A'Lelia Walker died on August 17, 1931[2] of a cerebral hemorrhage brought on by hypertension, the same ailment that led to her mother's death in 1919. She was surrounded by friends who had traveled to Long Branch, New Jersey to celebrate a friend's birthday party with lobster and champagne in the midst of the Great Depression and Prohibition.

Thousands of Harlemites lined up to view her body. As her casket was lowered into the ground next to her mother's grave at Woodlawn Cemetery[3] in the Bronx, Herbert Julian—the celebrated "Black Eagle"—flew over in a small plane and dropped dahlias and gladiolas onto the site.

A'Lelia Walker traveled extensively throughout the United States as well as to Cuba and Panama. From November 1921 to May 1922, she visited Paris, London (where she visited Covent Garden), Rome (where she witnessed a papal coronation), Monte Carlo, Cairo, Jerusalem and Addis Ababa (where she met Empress Zauditu.)[4]

Madam C.J. Walker Building in Indianapolis

Walker Company sales began to suffer in 1929, with the beginning of the Great Depression. Increased expenses associated with a new million dollar headquarters and manufacturing facility opened in late 1927 in Indianapolis, Indiana, placed additional financial pressure on the operation. Today the building is known as the Madam Walker Theatre Center and is a National Historic Landmark.

Mae Walker was president of the company from 1931 until her death in 1945. Mae's daughter, A'Lelia Mae Perry Bundles (1928–1976),[5] succeeded her mother as president of the company. A'Lelia Mae Perry Bundles's daughter, A'Lelia Bundles, (1952- ) is an author and journalist as well as Madam Walker's biographer.

The Madam C. J. Walker Company moved from the building in 1985 and the trustees of the Walker estate transferred the building to a non-profit group called the Madam Walker Urban Life Center.[6] Today the building houses a cultural arts organization, is the anchor of the Indiana Avenue Cultural District and is known as the Madame Walker Theatre Center. Its current president is Dr. Terry Whitt Bailey.

See also

Madam C. J. Walker

A'Lelia Bundles

Madame Walker Theatre Center

References

  1. ^ U. S. Census 1910
  2. ^ City of Long Branch Death Certificate
  3. ^ "Royalty and Blue-blooded Gentry Entertained by A'Lelia Walker at Lewaro and Townhouse, Amsterdam News, August 26, 1931, p. 1
  4. ^ A'Lelia Bundles, On Her Own Ground: The Life and Times of Madam C. J. Walker (Scribner/Lisa Drew Books, 2001)
  5. ^ "Social Security Death Index [database on-line]". United States: The Generations Network. 2009. Archived from the original on 5 November 2009. http://www.ancestry.com. Retrieved 2009-11-06. 
  6. ^ "Madam C.J. Walker, Beauty products entrepreneur; local philanthropist", The Indianapolis Star, January 22, 2001.

External links

In the mid 1970’s, Mr. Randolph opened his own beauty supply business in the Meadows shopping mall on the eastside of Indianapolis called Allied Beauty Supply. In the early 80’s he became CEO of Elasta hair products -the name “Elasta” being his idea- bringing net sales of the products


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