Always
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Always (product)
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Always is a brand of feminine hygiene products, including maxi pads, pantiliners, and feminine wipes, produced by Procter & Gamble. It was released in 1983. Always is sold under the name Whisper in Japan, Singapore, India, China, South Korea, Philippines, Pakistan, Thailand, Hong Kong, Australia and Indonesia, under the name Lines in Italy, under the name Orkid in Turkey, under the name Evax and Ausonia in Spain. Procter & Gamble has the global leading position in manufacturing and commercializing feminine hygiene products. Marketing for the product includes the company's BeingGirl website.[1][2]
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Contents
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Products
The Always product line contains the following:
- Ultra Thins
- Maxis
- Always Fresh Scented Pads
- Pantyliners (also called dri-liners)
- Feminine cleansing wipes
- Envive (incontinence pads in Europe)
- Always Infinity (very long lasting)
References
- ^ Palmer, Alex (January 01, 2011). "Marketers strike a balance between skeptical teens and their cautious parents". Direct Marketing News. http://www.dmnews.com/marketers-strike-a-balance-between-skeptical-teens-and-their-cautious-parents/article/193154/. Retrieved March 30, 2012.
- ^ Nutter, Blaise (August 31, 2009). "5 rules for marketing in niche social networks". iMediaConnection. http://www.imediaconnection.com/article_full.aspx?id=24241. Retrieved March 30, 2012.
See also
External links
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