Aveeno is a large manufacturer of skin care products in the United States and is a subsidiary of American consumer goods and pharmaceutical company Johnson & Johnson. Aveeno was founded in 1945, and its first product was their Soothing Bath Treatment. Aveeno is known for its use of active natural ingredients, and has products to treat skin conditions, such as eczema, psoriasis, poison ivy, poison oak, poison sumac, pruritus ani, chicken pox, hives and sunburn. The name Aveeno is derived from the scientific name for the common oat, Avena sativa.
Aveeno was purchased by Johnson & Johnson in 1999.
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