Newspaper headline usually announcing something spectacular. A bannerhead is set in somewhat larger type that the rest of the text and is printed in boldface. In advertising copy, a bannerhead works as an attention-getting device.
| Marketing Dictionary: bannerhead |
Newspaper headline usually announcing something spectacular. A bannerhead is set in somewhat larger type that the rest of the text and is printed in boldface. In advertising copy, a bannerhead works as an attention-getting device.
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