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| Type | Public (NYSE: CEL) |
|---|---|
| Founded | 1994 |
| Founder(s) | Dov Tadmor |
| Headquarters | Netanya, Israel 32°17′25″N 34°51′46″E / 32.29028°N 34.86278°ECoordinates: 32°17′25″N 34°51′46″E / 32.29028°N 34.86278°E |
| Area served | Israel |
| Key people | Ami Erel, Chairman Nochi Dankner Amos Shapira, CEO Lipa Ogman, CTO |
| Industry | Wireless Services |
| Products | GSM, GPRS, EDGE, UMTS, HSDPA, SMS, MMS, iMode |
| Revenue | $1.57B (2007) |
| Operating income | $332M (2007) |
| Net income | $226M (2007) |
| Owner(s) | Discount Investment Corporation Ltd. (part of the IDB Group), directly and indirectly- 52.6% |
| Employees | 3000 |
| Website | http://www.cellcom.co.il |
Cellcom (Hebrew: סלקום) (NYSE: CEL) is a major Israeli telecommunications company. Founded in 1994, today, most of the company's business is centered around wireless service. Cellcom was the first to market mobile phones with Hebrew language menus.
During 1995, Cellcom experienced major network outages due to a software bug in Motorola Alpha handsets.[1]
Today, Cellcom is 78.5% owned by IDB and serves 3 million customers [1]. The company has 360 marketing outlets and 30 service centers countrywide and has 3,000 employees.
Cellcom currently operates an IS-136 TDMA network (in the 800/850 MHz band) and a GSM/GPRS/EDGE network in the 1800 MHz band which cover the entire state of Israel as well as a 3G (UMTS/HSDPA) network with a smaller footprint.
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Sports sponsorship
As of July 2007, Cellcom is the main sponsor of Maccabi Tel Aviv F.C..
2009 ad campaign
In 2009 Cellcom launched a controversial ad campaign showing Israel Defense Forces soldiers playing football (soccer) across the Israeli West Bank barrier.[2] Among others Ahmad Tibi, an Arab-Israeli member of the Knesset, called on Cellcom to withdraw the commercial.[3]
Sakhnin's Football club sponser for over than 4 years, since 2005.
References
- ^ "Israelis and Others Feel the Sting of a Cellular Phone Bug". The New York Times. http://query.nytimes.com/gst/fullpage.html?res=990CE5DC1130F937A2575BC0A963958260. Retrieved 2008-06-07.
- ^ Seth Freedman, The Guardian, 20 July 2009, Cellcom's cynical commercial
- ^ Haaretz, 15 July 2009, Ahmed Tibi joins opposition to Cellcom commercial
See also
External links
References
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