| Art Encyclopedia: Commercial Art |
Term used in the 20th century to define art, usually magazine illustrations or posters (see POSTER), designed to advertise goods, services or forms of entertainment. The usage of the term declined in the early 1960s, in favour of the more general 'graphic art'.
See the Abbreviations for further details.
| Modern Design Dictionary: Commercial Art |
This British magazine devoted to all aspects of graphic design and display was launched at a time when ‘commercial artists’ were striving hard to be recognized as design professionals. Taken over by the Studio in 1926, the fragility of their status was reflected in the frequent subsequent changes in title: Commercial Art and Industry (1932), Art and Industry (1937), and, eventually, Design for Industry (1959).
| WordNet: commercial art |
The noun has one meaning:
Meaning #1:
art used for commercial purposes (as in advertising)
| Wikipedia: Commercial art |
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Commercial art is a subsector of creative services, referring to art created for commercial purposes, primarily advertising.
The skills that are needed to be a good commercial artist are the ability to organize information, knowledge of fine arts, visualization, originality, knowledge of media, and the ability to communicate well. Usually, the art department is small; consisting of art directors, perhaps an assistant director, and a small staff of design and product workers. Because commercial artists work with a variety of people under sometimes stressful situations, they must be resilient, efficient, and able to relate well with people.
Commercial artists normally work standard hours and workdays. Overtime may be required to finish big projects or to meet unchangeable deadlines in the news or motion picture media. Vacation, sick leave, health related insurance, and retirement plans are common benefits for full-time employees. People who work on a contract usually do not get these benefits.
Commercial art can include many genres of art and categories of art technique, including:
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Copyrights:
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 | Art Encyclopedia. The Concise Grove Dictionary of Art. Copyright © 2002 by Oxford University Press, Inc.. All rights reserved. Read more |
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| Modern Design Dictionary. A Dictionary of Modern Design. Copyright © 2004, 2005 by Oxford University Press. All rights reserved. Read more |
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| WordNet. WordNet 1.7.1 Copyright © 2001 by Princeton University. All rights reserved. Read more |
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| Wikipedia. This article is licensed under the Creative Commons Attribution/Share-Alike License. It uses material from the Wikipedia article "Commercial art". Read more |
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