Direct Selling Association

Type: Group
On the web: http://www.dsa.org
Employees: 28

Direct Selling Association promotes the business interests of Avon ladies, Fuller Brush men, and Tupperware peddlers everywhere. The organization represents more than 200 companies that make and distribute a variety of goods and services directly to consumers including Discovery Toys, Herbalife, and The Longaberger Company. All member companies pledge to follow the group's code of ethics, which includes a ban on deceptive practices. Some 90% of direct sellers conduct their business on a part-time basis. DSA provides its members a research center, publications, seminars, and an annual meeting. The group was formed as the Agents Credit Association in 1910.

Key numbers for fiscal year ending December, 2008:
Sales: $6.5M

Officers:
Chairman: Thomas F. Kelly
President, CEO, and Director: Neil H. Offen
VP Communications and Media Relations: Amy Robinson

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