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Dove

 
Wikipedia: Dove (chocolate)
Dove/Galaxy
Type Confectionery
Current owner Mars Incorporated
Introduced 1956

Dove is a brand of chocolate made and marketed by the Mars company. In the United Kingdom, Ireland and the Middle East, Dove is sold as Galaxy.

The name comes from Dove Candies & Ice Cream,[1] which were Chicago sweet shops owned by Leo Stefanos, a Greek-American.[2] In 1956, Stefanos created the Dove brand of ice cream bars, which were only sold locally in Chicago until 1985 when distribution began in selected cities around the country.[3] In 1986, the company was acquired by Mars, Incorporated.[4]

The Galaxy and Dove brands cover a wide range of products including chocolate bars in milk chocolate, Caramel and Fruit & Nut varieties, Minstrels, Ripple (milk chocolate with a folded or "rippled" milk chocolate centre), Amicelli, Duetto, Promises, and Truffle. Related brands in other parts of the world include "Jewels", and "Senzi" in the Middle East. The Galaxy and Dove brands also market a wide range of products including ready-to-drink chocolate milk, hot chocolate powder, chocolate cakes, ice cream and more. The Dove brand is known for the messages written on the inside of the foil wrapper of each individual chocolate piece.

The company also has a direct sales scheme called Dove Chocolate Discoveries.[1]

Screenshot from 1980s advert in the United Kingdom.

Dove Chocolate brand products

  • Dove Individuals
  • Dove Caramel
  • Dove Milk Chocolate Large Bar
  • Dove Dark Chocolate Large Bar
  • Dove Extra Dark Chocolate 63% CACAO Large Bar
  • Dove Milk Chocolate with Almonds Large Bar
  • Dove Milk Chocolate Singles Bar
Dove Dark Chocolate Singles bar in 1998–2004 packaging.
  • Dove Dark Chocolate Singles Bar
Dove Milk Chocolate Miniatures with a "Promises" Message
  • Dove Milk Chocolate Miniatures
Screenshot from the 1987 UK Galaxy TV commercial
  • Dove Dark Chocolate Miniatures with messages including "If at first you don't succeed then skydiving isn't for you" "Keep your friends close and your chocolate closer" and many more
  • Dove Ice Cream Bars
  • Dove Cookies
  • Dove Sugar Free Chocolates
  • Dove Truffle

References

External links



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Wikipedia. This article is licensed under the Creative Commons Attribution/Share-Alike License. It uses material from the Wikipedia article "Dove (chocolate)" Read more