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| Type | Private |
|---|---|
| Founded | 1879 |
| Founder(s) | William Dymock |
| Headquarters | Australia |
| Number of locations | Australia, New Zealand, Hong Kong |
| Industry | Retailing |
| Products | Books & DVDs |
| Website | http://www.dymocks.com.au http://www.dymocks.com.hk/ |
Dymocks booksellers is a bookstore chain found in Australia. It currently has 84 stores in Australia [1] and 10 stores in Hong Kong[2].
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History
Its first bookstore was opened in Sydney by William Dymock in 1879. In 1986 the bookstore chain was established as a franchise chain, and has since opened stores in every mainland Australian state, and also internationally in New Zealand and Singapore.[3]
In 1999, Dymocks Booksellers entered into a joint venture with South China Morning Post (Holdings) to set up Dymocks Franchise Systems (China), in order to expand the Dymocks chain into Hong Kong and mainland China.[4]
Dymocks Today
Dymocks presently holds the second-largest slice of the Australian book market, at 17-18 per cent, behind competitor Angus & Robertson, which holds a 20 per cent share.[1]
In addition to stocking music CDs, DVDs and other related items, Dymocks now has an online store launched in late 2006 in response to the increasing penetration into the Australian book market of online retailers such as Amazon.com.[5]
The Chief Executive of Dymocks Booksellers, Don Grover,[6] has indicated Dymocks is considering expanding into new markets such as e-books and printing-on-demand, to meet the challenges of a fragmenting book market.[6] It was also reported in July 2007 that Dymocks was considering entering a bid for the Australian and New Zealand business of Borders Group.[1]
A noted recent appointment to the Board of Directors of Dymocks Booksellers is former New South Wales Premier Bob Carr.
In 2009 Dymocks acquired an 80% equity stake in the Australian owned and operated Healthy Habits sandwich bar franchise for an undisclosed sum. [7]
Loyalty Program
Dymocks has a loyalty program called the 'Dymocks Booklover Club. It is a free program to join and shoppers can revieve discounts after making purchases. Every purchase that is made help to accumulate points. For every $100 that you spend you get $5 off your next purchase.
References
- ^ a b c Carolyn Cummins; Danny John (2007-07-26). "Dymocks ponders a bid as Borders parent retreats" (in English). Business (Sydney Morning Herald): p. 27. http://www.smh.com.au/news/business/dymocks-ponders-a-bid-as-borders-parent-retreats/2007/07/25/1185339081709.html. Retrieved 2007-09-08.
- ^ http://www.dymocks.com.hk/
- ^ Teo Pau Lin (2000-07-03). "Shopping down under" (in English). The Straits Times. "With CityLink Mall connecting the Raffles City and Marina Centre areas, pedestrians can pick up a coffee or a couple of CDs on the go easily ... ANCHOR TENANTS: HMV music store, Dymocks Books and Pacific Coffee Company"
- ^ Tsang, Denise (1999-09-01). "Dymocks, SCMP forge mainland venture." (in English). South China Morning Post.
- ^ Staff writer (2006-11-24). "Dymocks responds to Amazon" (in English). Adbrief. p. 3. "Australia's Dymocks Booksellers has revamped its online store to be more competitive with US rival, Amazon."
- ^ a b Sibillin, Anthony (2007-08-16). "Books alive" (in English). Business Review Weekly. p. 10.
- ^ Masters, Clare (2007-08-01). "Carr turns new page in career" (in English). The Daily Telegraph. p. 8.
See also
External links
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