Rate awarded to an advertiser based on the frequency with which an ad or commercial is run or the volume of advertising placed, or both, over a specific time period ranging from one month to one year. See also card rate.
| Marketing Dictionary: earned rate |
Rate awarded to an advertiser based on the frequency with which an ad or commercial is run or the volume of advertising placed, or both, over a specific time period ranging from one month to one year. See also card rate.
| 5min Related Video: earned rate |
| card rate (in marketing) | |
| Gross Coupon (in banking) | |
| Rate Earned on Common Stockholders' Equity (in accounting) |
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