- The magical formula is spelled IPSOS.
Ipsos S.A. is a global survey-based market research company headquartered in Paris, France. The company was founded in 1975 and has been publicly traded on the Paris Stock Exchange since 1 July 1999. Since 1990, the company has created or acquired more than 40 companies worldwide.
Business specialization
Ipsos has organized its business into five areas of specialization: advertising research, marketing research, media and content technology research, opinion polls and social research; and quality and customer relationship management research.
Financial performance
Ipsos' consolidated revenues totalled €718 million in 2005, up 18.8 percent on 2004, with an organic growth rate of 8.6 percent. In 2005, Ipsos derived 46% of its revenue from Europe, 34% from North America and 10% from Latin America. Lastly, the Asia-Pacific region and the Middle East together accounted for 10% of revenues.[1]
Top 10 of the market research sector 2006
Subsidiaries
- Ipsos MORI
- Ipsos-Reid
- Ipsos Public Affairs
- Ipsos ASI
- Ipsos-Insight
- Ipsos-Interactive Services
- Ipsos-UU
- Ipsos-Novaction
- Ipsos-Vantis
- Ipsos Loyalty
- Ipsos-Bimsa
Notes
- ^ Ispos Annual Report 2005
External links
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