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1 Kellogg Square Battle Creek, MI 49016-3599 MI Tel. 269-961-2000 Toll Free 800-962-1413 Fax 269-961-2871 |
Type: Business Segment
On the web:
http://www2.kelloggs.com
Hey, all you sleepyheads in Canada and the US, wake up! Kellogg North America is responsible for a raft of familiar cereal brands. Along with the kid-loving breakfast time brands Corn Flakes and Fruit Loops, Kellogg North America oversees the company's Pop-Tart, Eggo, Keebler, and Morningstar Farms brands of breakfast, snack, and frozen foods. It pulls in two-thirds of its parent's sales and has market-leading brands galore, including Austin snacks, Cheez-It crackers, Eggo waffles, Famous Amos cookies, Keebler cookies and crackers, Kellogg's cereal, Morningstar Farms products, Murray cookies, Nutri-Grain cereal bars, Pop-Tarts toaster pastries, and Rice Krispies Treats squares. 'Nuff to get you out of bed?
Officers:
President, Kellogg North America: Bradford J. (Brad) Davidson
VP Global Chief Marketing Officer: Snack Foods
Competitors:
General Mills
Kraft North America
Ralcorp
