Hoover's Profile:
LAB21 Limited
|
184 Cambridge Science Park Cambridge CB4 0GA, England Tel. +44-1223-395-450 Fax +44-1223-395-451 |
Type: Private
On the web:
http://www.lab21.com
Your trip to the skin care counter just got pretty personal. LAB21, founded in 2001 by former Estée Lauder executives, creates customized skin care products with the help of an at-home DNA test (customers take a swab from the inside of their cheek) and a questionnaire regarding skin type, climate, environment, and water consumption. The firm sells its service and products from its Web site and by telephone.
Officers:
CEO: Paul Wimer
Director, Marketing: Direct Selling
COO: Application Service Providers
Competitors:
Catherine Hinds Company
Estée Lauder
USinternetworking
