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Latin Percussion

 
Hoover's Profile: Latin Percussion, Inc.
Contact Information
Latin Percussion, Inc.
160 Belmont Ave.
Garfield, NJ 07026
NJ Tel. 973-478-6903
Fax 973-772-3568

Type: Subsidiary
On the web: http://www.lpmusic.com

Ricky Ricardo and his band would own stock in Latin Percussion if they could. Latin Percussion is a leading maker of bongos, congas, and other percussion instruments. It markets its products under such brand names as Aspire, Matador, Music Collection, and World Beat. LP instruments are sold in the US through retailers (Sam Ash, Guitar Center) and through a worldwide dealer network. Its products are favored by seasoned musicians, including Giovanni Hidalgo, Armando Peraza, and Carlos Valdez. Mechanical engineer and Latin jazz fan Martin Cohen formed the company in 1964. Jazz icon Tito Puente was among LP's first customers. The company operates as a unit of KMC Music, formerly Kaman Music Corporation.

Officers:
EVP: David McAllister
Director Operations: David Colodner
Director of Marketing: Jim Rockwell

Competitors:
Drum Workshop
Pearl Corp.
Yamaha America

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Wikipedia: Latin Percussion
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A pair of Latin Percussion conga drums.

Latin Percussion, also known as LP, is a brand of percussion instruments, specializing in ethnic instruments engineered and manufactured to withstand the rigors of use in a drum kit, orchestral percussion section, and similar applications. This re-engineering often involves not only greater and consistent durability, but also changes to the sound to enable the instrument to be played at a suitable volume without losing the distinctive "feel" of its sound.

Contents

History

LP was founded in New York in 1964 by Martin Cohen, following his difficulty in obtaining instruments for his own use, partly because of restrictions then in place on imports of instruments (and everything else) from Cuba following the Cuban missile crisis of 1962. Unable to buy congas, bongos and similar instruments of the quality he saw other performers using, he manufactured his own. After much trial and error he produced acceptable results, and found a ready market for such instruments. As the company expanded, it added imported lines to its catalog, and also became an exporter.

Product line

LP pioneered the use of many ethnic-based instruments for wider musical uses, and continues to be a leading innovator in this area. They are particularly known for their revolutionary plastic wood blocks, claves, and agogo bells, and their cowbells, and their catalog is extensive and continually changing. Some of their discontinued china cymbals are now highly sought after.

Their Drumset division, CP or Cosmic Percussion, and Ascend saw success in the 1980s and 90s producing mostly entry level instruments, and some intermediate to professional grade instruments in Taiwan. There is little to no information on the models that were produced by them, but some catalogs that were printed still exist.

Company information

In 2002 LP was purchased by Kaman Music Corporation and operates as its independent subsidiary within Kaman's music distribution segment. [1]

Awards

In 2001 Martin Cohen received a Special Recognition Award from the International Latin Music Hall of Fame for his contributions during nearly 40 years in music industry.[2]

See also

References

External links


 
 

 

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