LendingTree

Type: Public
On the web: http://www.tree.com
Employees: 700
Employee growth: (30.0%)

Tree.com helps borrowers cut through a forest of loan options. The company offers lending, real estate, and insurance services through various subsidiaries including LendingTree, GetSmart.com, iNest, and RealEstate.com. Tree.com's most prominent branch, LendingTree, helps match home buyers with lenders by shopping around loan applications to industry leaders such as Bank of America and Citibank. It also markets auto loans and credit cards. The service is free for borrowers, who choose the lender with the most favorable terms. LendingTree charges corporate participants transaction fees upon submission of the loan application and again at closing. The company was spun off from IAC/InterActiveCorp (IAC) in 2008.

Key numbers for fiscal year ending December, 2008:
Sales: $228.6M
One year growth: (34.0%)
Net income: ($202.3)M

Officers:
Chairman and CEO: Douglas R. (Doug) Lebda
SVP and CFO: Matthew Packey
Chief Marketing Officer: Darren Beck

Competitors:
Bankrate
ditech.com
Internet Brands

This article has been nominated to be checked for its neutrality. Discussion of this nomination can be found on the talk page. (December 2007)

LendingTree

Type	LLC
Founded	Charlotte, North Carolina (1996)
Headquarters	Charlotte, North Carolina, USA
Key people	Doug Lebda, CEO/Founder
Employees	700 (2008)
Website	www.lendingtree.com

Original logo used from 1998 until 2009.

LendingTree is an online lending exchange. LendingTree is a web-based company (LendingTree.com), operating a lead-generation business. LendingTree provides access to mortgages and refinance loans, home equity loans/lines of credit, auto loans, personal loans, and credit cards.

History

Launched in 1998 with headquarters in Charlotte, North Carolina, LendingTree, LLC also owns and operates LendingTree Loans sm, GetSmart.com, and HomeLoanCenter.com. LendingTree, LLC is a business of Tree.com, Inc. (NASDAQ: TREE).

Conflict

Lending Tree, using the motto "When banks compete, you win" attempts to lower consumer interest rates by forcing mortgage suppliers into a reverse auction, which can result in a better bargain for the user.

References

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