Relationship between potential and actual customers of a brand in a particular market (geographical area) compared to the relationship nationally (throughout the United States).
Market Development Index
| Marketing Dictionary: market development index |
| 5min Related Video: Market Development Index |
| Business Dictionary: Market Development Index |
Relationship between potential and actual customers of a brand in a particular market (geographical area) compared to the relationship nationally; rate of sales throughout the U.S.
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 | Brand Potential Index (BPI) (business term) |
| Brand Development Index |
| Vanderbilt University Owen Graduate School of Management |
 | What is the stock market index? Read answer... |
| Market penetration index? Read answer... |
| What is mean by index in share market? Read answer... |
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 | Marketing Dictionary. Dictionary of Marketing Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved. Read more |
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| Business Dictionary. Dictionary of Business Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved. Read more |
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Mentioned in
- Brand Potential Index (BPI) (business term)
- Brand Development Index
- Vanderbilt University Owen Graduate School of Management
