| Marketing Dictionary: media weight |
Volume of audience delivered by an advertising campaign in terms of the number of commercials and advertisements, amount of insertions, time parameters, and budget; the total audience delivery.
Media Weight
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| Business Dictionary: Media Weight |
Volume of audience delivered by an advertising campaign in terms of the number of commercials and advertisements, number of insertions, time parameters, and budget; the total audience delivery.
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 | weight (in marketing) |
| media buy (in marketing) |
| Karen Zoid (Rock Artist, 2000s) |
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 | Marketing Dictionary. Dictionary of Marketing Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved. Read more |
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| Business Dictionary. Dictionary of Business Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved. Read more |
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Mentioned in
- weight (in marketing)
- media buy (in marketing)
- Karen Zoid (Rock Artist, 2000s)
- Calista Flockhart (Actor, Comedy)
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