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Mercury Grand Monarch Ghia

The Mercury Grand Monarch Ghia was a luxury automobile built only in 1975 and 1976. Based on the successful Ford Granada and Mercury Monarch platform, the Mercury Grand Monarch Ghia had four-wheel, disc brakes with a sophisticated central hydraulic power system as standard equipment.

Other standard luxury features include:

  • Genuine leather seating surfaces
  • Thickly padded handcrafted vinyl roof
  • Quartz crystal digital timepiece
  • Leather-wrapped luxury steering wheel
  • Power steering
  • Dual beam map-reading lamp
  • Illuminated visor vanity mirror (passenger side)
  • 14 inch, cast-alluminum spoke wheels
  • Solid-state ignition
  • White sidewall steel-belted radial tires
  • Fully reclining bucket seats with matching map pockets
  • Deep carpeted interior and luggage compartment
  • Deluxe sound and ride package
  • Wide color-keyed bodyside molding.

According to the May 1976 edition of Car and Driver, Henry Ford II and three out of five of Ford’s top executives used the Mercury Grand Monarch Ghia as their personal car.

Grand Monarch Migrated to Lincoln Versailles

In the spring of 1977, Lincoln introduced a new model the Versailles, based on the Monarch platform. The Versailles had many of the same luxury features as the Mercury Grand Monarch Ghia -- four-wheel, power disc brakes, fully-padded vinyl roof, Normande rear window, and lighted visor vanity mirror.


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