| Type | Joint venture |
|---|---|
| Headquarters | |
| Key people | Leo Kiely, CEO Tom Long, President Pete Coors, Vice Chairman |
| Industry | Beverages |
| Website | http://www.millercoors.com |
MillerCoors is a joint venture between SABMiller and Molson Coors Brewing Company, announced on October 9, 2007. The joint venture has the responsibility of selling brands such as Miller Lite, Miller High Life, Miller Genuine Draft, Coors, Coors Light, Molson Canadian, and Steel Reserve in the United States, with the purpose of combining all of their US brewing operations to better compete against Anheuser-Busch.
Pete Coors has been named as chairman of the new company, and Molson Coors Chief Executive Leo Kiely is the CEO of the joint venture. Tom Long, CEO of Miller, is appointed president and chief commercial officer.[1]
U.S. antitrust regulators approved the joint venture on June 5, 2008. The venture was completed on June 30, 2008 and MillerCoors began operation as a combined entity on July 1, 2008. The combined venture is headquartered in Chicago, IL, however, SABMiller and Molson Coors are still independently run. [2] [3]
Notes
- ^ Daykin, Tom (2007-10-09). "Miller, Coors to combine U.S. operations". Milwaukee Journal Sentinel. http://www.jsonline.com/story/index.aspx?id=672364. Retrieved on 2008-01-17.
- ^ Roeder, David (2008-07-15). "MillerCoors to make Chicago home". Chicago Sun-Times. http://www.suntimes.com/business/1057306,beer071508web.article. Retrieved on 2008-07-15.
- ^ Daykin, Tom (2008-06-05). "U.S. signs off on Miller, Coors merger". Milwaukee Journal Sentinel. http://www.jsonline.com/watch/?watch=1&date=6/5/2008&id=40816. Retrieved on 2008-06-05.
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