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MillerCoors

 
Wikipedia: MillerCoors
MillerCoors LLC
Type Joint venture
Headquarters Flag of the United States Chicago, IL, USA
Key people Leo Kiely, CEO
Tom Long, President
Pete Coors, Vice Chairman
Industry Beverages
Website http://www.millercoors.com


MillerCoors is a joint venture between SABMiller and Molson Coors Brewing Company, announced on October 9, 2007. The joint venture has the responsibility of selling brands such as Miller Lite, Miller High Life, Miller Genuine Draft, Coors, Coors Light, Molson Canadian, and Steel Reserve in the United States, with the purpose of combining all of their US brewing operations to better compete against Anheuser-Busch.

Pete Coors has been named as chairman of the new company, and Molson Coors Chief Executive Leo Kiely is the CEO of the joint venture. Tom Long, CEO of Miller, is appointed president and chief commercial officer.[1]

U.S. antitrust regulators approved the joint venture on June 5, 2008. The venture was completed on June 30, 2008 and MillerCoors began operation as a combined entity on July 1, 2008. The combined venture is headquartered in Chicago, IL, however, SABMiller and Molson Coors are still independently run. [2] [3]

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