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| Type | Privately held |
|---|---|
| Founded | 1992 |
| Headquarters | Milan, Italy |
| Industry | Fashion |
| Website | www.miumiu.com |
Miu Miu is positioned as the daily-oriented, younger clothing line from the Prada fashion house, opened in 1992 and headed by Miuccia Prada. The name of the collection is taken from Miuccia Prada's nickname.
American actress Katie Holmes has been confirmed as the newest face of the spring/summer 09 campaign.[1] French singer and actress Vanessa Paradis is the current face of Miu Miu, replacing Kirsten Dunst in 2008. Previous faces include model Laetitia Casta, actress/singer Lindsay Lohan, and Chinese actress Zhou Xun.
There are Miu Miu boutiques situated in New York, Los Angeles, London, Florence, Milan, Tokyo, Nagoya, Kobe, Fukuoka, Paris, Singapore, Hong Kong, Boston, Taipei, and Hawaii. Miu Miu has plans to open up another United States boutique in South Coast Plaza.
Miu Miu also opened a new store in Honolulu, Hawaii in March 2009. The store celebrated it's inaugural opening in the prestigious Ala Moana Shopping Center, with a Limited Edition Hawaii Exclusive bag. They only made 50 of these bags to celebrate their opening in the 50th State, which sold out opening weekend. Word has gotten out on Fashion Blogs, with some Japanese enthusiasts paying up to $15,000 for the opportunity to be one of the 50 to own a bag. Paris Hilton was in Hawaii in March 2009, and spotted by locals as one of the 50. A famous Hawaii-born Japanese Actress/Model/Singer, Ito Yuna, was also seen wearing the bag.[citation needed]
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