| 1969 | Naked Came the Stranger. Conceived by Newsday columnist Mike McGrady, this novel, written under a pseudonym, parodies the works of Harold Robbins and Jacqueline Susann. It is jointly produced by McGrady and his colleagues, based on an "unremitting emphasis on sex." The hoax reaches number four on the New York Times bestseller list, the seventh-biggest-selling novel of 1969. |
Naked Came the Stranger is a 1969 novel written as a literary hoax poking fun at contemporary American culture. Though credited to "Penelope Ashe", it was in fact written by a group of twenty-four journalists led by Newsday columnist Mike McGrady. McGrady's intention was to write a deliberately terrible book with a lot of sex, to illustrate the point that popular American literary culture had become mindlessly vulgar. The book fulfilled the authors' expectations and became a bestseller in 1969; they revealed the hoax later that year, further spurring the book's popularity.[1]
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Mike McGrady was convinced that popular American literary culture had become so base—with the best-seller lists dominated by the likes of Harold Robbins and Jacqueline Susann—that even a wretchedly written, literarily vacant work could succeed if enough sex was thrown in. To test his theory, in 1966 McGrady recruited a team of Newsday colleagues (according to Andreas Schroder,[2] nineteen men and five women) to collaborate on a sexually explicit novel with no literary or social value whatsoever. The group wrote the book as a deliberately inconsistent and mediocre hodge-podge, with each chapter written by a different author. Some of the chapters had to be heavily edited, because they were originally too well-written. The book was submitted for publication under the pseudonym "Penelope Ashe" (portrayed by McGrady's sister-in-law for photographs and meetings with publishers),
Gillian and William Blake are the hosts of a popular New York City breakfast radio chat show, The Billy & Gilly Show, where they play the perfect couple. When Gillian finds out that her husband is having an affair, she decides to cheat on him with a variety of men from their Long Island neighborhood. Most of the book is taken up by vignettes describing Gilly's adventures with a variety of men, from a progressive rabbi to a mobster crooner.
The book fulfilled McGrady's cynical expectations, selling approximately 90,000 copies by 13 October 1969.[3] As sales continued to increase, many of the co-authors felt guilty about the large amounts of money they were earning, and went public. The male authors gave their "confession" on The David Frost Show, after being introduced as "Penelope Ashe" and walking out on stage, single file, as the orchestra played the song "A Pretty Girl Is Like a Melody". The book eventually spent one week on the New York Times Best-Seller List, although by that time its authorship was common knowledge. It is unclear how much of the book's success was due to its content and how much to publicity about its unusual origin.
Subsequently, McGrady and his collaborators were approached about writing a sequel; they refused. In 1970 McGrady published Stranger Than Naked, or How to Write Dirty Books for Fun and Profit which told the story of the hoax. Naked Came the Stranger later became the basis for an X-rated film starring Darby Lloyd Rains.
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