National Advertising
Barron's Business Dictionary:
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National Advertising
Advertising for companies that have a nationwide market.
National advertising refers to the fact that a company has a national target market and does not imply that the advertisement per se is nationwide.
National advertising refers to the fact that a company has a national target market and does not imply that the advertisement per se is nationwide.
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Barron's Business Dictionary
Dictionary of Business Terms. Copyright © 2007 by Barron's Educational Series, Inc. All rights reserved.
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Mentioned in
National Advertising Review Board (NARB)
(in marketing)
Indirect Cost
(in accounting)
rate differential
(in marketing)
Newspaper Advertising Sales Association (NASA)
(in marketing)
media mix
(in marketing)
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