Nilla is a brand owned by Nabisco that is most closely associated with its line of wafer cookies. The name is a shortened version of vanilla, a flavor common to all Nilla-branded products (Nilla cookies have been flavored with synthetic vanillin since their introduction [1]).
Nilla wafers are round, shortbread-style cookies that are often eaten with milk as a snack. Nilla's wafers are so closely identified with this style of cookie in the U.S. that "Nilla wafer" is used colloquially as a genericized trademark for similar products.[citation needed] The brand was registered in the U.S.A. in 1968, having been first used in late 1967.
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Uses
Several varieties of Nilla wafers are manufactured, including a reduced fat version. Nilla wafers are often used in homemade recipes as an ingredient, particularly for banana cream pie or with banana pudding. A banana-flavored Nilla wafer was also offered at one time. The wafers are also used in icebox cake which is a no bake cake made by layering wafers with cream and pudding. Nabisco also offers Nilla-branded pie crusts designed to save time for cooks who would otherwise have to crush the wafers by hand. The pie crust brand was registered in 1993. Nabisco also sponsored the "B'Nilla Bowl" game in 2001.
History
Briefly owned by Philip Morris, Nabisco was combined with Kraft Foods and spun off from Phillip Morris in 2007.
In 2008, Nilla released Nilla Cakesters, which consist of vanilla creme sandwiched between two soft Nilla Wafers.
Cultural references
The Guy Clark song L.A. Freeway contains the line "Throw away all your papers and that moldy box of Vanilla Wafers".
In Richard Wright's "Black Boy", he mentions Nilla Wafers several times and shares that they are his favorite food.
Internet comedian Brock Baker has stated that his screen name McGoiter came from a cartoon character of his own invention who had a supply of Nilla Wafers
References
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This article does not cite any references or sources. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (October 2006) |
- ^ Nabisco. "Specimen (postmarked Jan 16 1968, filed 26-Sep-2007)". USPTO. http://tmportal.uspto.gov/external/portal/tow?SRCH=Y&isSubmitted=true&details=&SELECT=US+Serial+No&TEXT=72288971#. Retrieved 2009-09-15. "INGREDIENTS: Flour, sugar, shortening, whey solids, eggs, pure creamery butter, emulsifier, salt, leavening, vanillin and other artificial flavor."
External links
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