objectify

1. To present or regard as an object: "Because we have objectified animals, we are able to treat them impersonally" (Barry Lopez).
2. To make objective, external, or concrete: thoughts objectified in art.

verb

To represent (an abstraction, for example) in or as if in bodily form: body forth, embody, exteriorize, externalize, incarnate, manifest, materialize, personalize, personify, substantiate. See substitute.

The verb has 2 meanings:

Meaning #1: make external or objective, or give reality to
  Synonyms: exteriorize, exteriorise, externalize, externalise

Meaning #2: make impersonal or present as an object
  Synonyms: depersonalize, depersonalise