Orange România is Romania's largest GSM network operator [1], the subsidiary of Orange SA. It is now fully owned by the France Télécom Group (who owns Orange SA), the biggest initial investor, who gradually increased its ownership.
Between 1997 and April 2002, they operated under two brand names Dialog (for monthly subscription plans, in romanian means "dialogue") and Alo (for prepay services). In 2002, after France Télécom gained a majority stake it was re-branded to comply with the group's global strategy. At March 14 2008, Orange Romania has 10,000,000 subscribers. [2]
Orange is in head-to-head competition with Vodafone Romania for one of the most dynamic mobile telephony markets in south eastern Europe. Currently the mobile penetration is at about 108% Romania's mobile penetration rate by the end of this year is expected to reach 120% according to Richard Moat CEO of Orange Romania. [3] and Orange edged ahead of Vodafone (formerly Connex) in terms of number of subscribers in September 2004. They are the main mobile telephony operators, each sharing more than 45% of the total market.
Orange România also controls 4% of the Moldovan operator Orange Moldova.
Special offerings
An Orange Shop in
Iaşi- a retail shop for Orange services and mobile phones.
References
See also
External links
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Mobile phone companies operating in Romania |
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Orange Group |
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