Computer Desktop Encyclopedia
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Computer Desktop Encyclopedia:
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Barron's Marketing Dictionary:
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order form
1. Form used to request merchandise, usually from a wholesaler, manufacturer, or direct-mail retailer.
2. Document provided by a direct-marketing firm to a customer so that order information can be communicated back to the marketer. It is essential that order forms capture all the information required by the seller without being difficult, time-consuming, or confusing for the buyer. Most order forms contain a key code so that the source of the order can be identified. For example, a key code may indicate the direct-mail package that generated the order. See also catalog order form; finder number.
Barron's Business Dictionary:
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order form
1. form used to request merchandise, usually from a wholesaler, manufacturer, or direct-mail retailer.
2. document provided by a direct marketing firm to a customer so that order information can be communicated back to the marketer.
It is essential that order forms capture all the information required by the seller without being difficult, time-consuming, or confusing for the buyer.
| Order Bill of Lading, Order, Oral Contract | |
| Order Number, Order Paper, Order Processing |
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Copyrights:
Barron's Marketing Dictionary
Dictionary of Marketing Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved.
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Mentioned in
Order Card
(business term)
telegraph transmitter
(electricity)
document
(in marketing)
catalog order form
(in marketing)
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