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PASS manual

 
Marketing Dictionary: PASS manual

(acronym for Package and Sack/Skid Sequencing Manual for Publication Mailings) manual published by the Graphic Communications Association (www.gca.org) that provides bulk mailers (lettershops, fulfillment service bureaus, printers, publishers) with standard industry guidelines for mail preparation that are in accordance with U.S. Postal Service and Canada Post regulations. The PASS manual describes the various presort levels and presort qualification/preparation/identification requirements for packaged, sacked, and palletized (see pallet) mail.

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Marketing Dictionary. Dictionary of Marketing Terms. Copyright © 2000 by Barron's Educational Series, Inc. All rights reserved.  Read more