Flattering, often exaggerated praise and publicity, especially when used for promotional purposes.
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Flattering, often exaggerated praise and publicity, especially when used for promotional purposes.
Advertising copy that indulges in subjective exaggeration in its descriptions of a product or service, such as "an outstanding piece of luggage." Puffery is always a matter of opinion on the part of the advertiser and often will use words such as "the best" or "the greatest" in describing the good qualities of a product or service. Sometimes puffery is extended into an exaggeration that is obviously untrue and becomes an outright parody, such as, "This perfume will bring out the beast in every man!"
noun
Dansk (Danish)
n. - overdreven ros, opreklamering
Nederlands (Dutch)
opschepperij
Français (French)
n. - gonflage publicitaire
Deutsch (German)
n. - übertriebenes Lob
Ελληνική (Greek)
n. - υπερβολική διαφήμιση, προβολή
Português (Portuguese)
n. - publicidade extravagante (f), elogio exagerado (m)
Русский (Russian)
чрезмерное восхваление
Español (Spanish)
n. - bombo, publicidad exagerada
Svenska (Swedish)
n. - hejdlös reklam, uppreklamering
中文(简体) (Chinese (Simplified))
极力称赞, 吹捧, 夸大广告
中文(繁體) (Chinese (Traditional))
n. - 極力稱讚, 吹捧, 誇大廣告
한국어 (Korean)
n. - 몹시 칭찬함, 과대선전[광고]
العربيه (Arabic)
(الاسم) مديح
עברית (Hebrew)
n. - קישוטים מיותרים, שבח מוגזם, סיגנון נפוח
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![]() | Dictionary. The American Heritage® Dictionary of the English Language, Fourth Edition Copyright © 2007, 2000 by Houghton Mifflin Company. Updated in 2007. Published by Houghton Mifflin Company. All rights reserved. Read more | |
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![]() | Thesaurus. Roget's II: The New Thesaurus, Third Edition by the Editors of the American Heritage® Dictionary Copyright © 1995 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. Read more | |
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