Really

Really
Launched	19 May 2009
Owned by	UKTV (BBC Worldwide/Scripps Networks Interactive)
Picture format	16:9, 576i (SDTV)
Audience share	0.3% (November 2011, BARB)
Slogan	"You couldn't make it up"
Country	United Kingdom Republic of Ireland
Replaced	UKTV Gardens
Sister channel(s)	Alibi Blighty Dave Eden Gold Good Food Home Watch Yesterday
Website	Really
Availability
Terrestrial
Freeview	Channel 20
Satellite
Sky	Channel 248
Cable
Virgin Media	Channel 267
Smallworld Cable	Channel 134
Internet television
TVCatchup	Watch live (UK only)

Really is a digital television channel broadcasting in the United Kingdom as part of the UKTV family of channels. The channel launched on 19 May 2009 as the UKTV's channel for female lifestyle programming and is available on satellite through Sky, cable services through Virgin Media and Smallworld Cable also on digital terrestrial provider Freeview.

History

The channel was launched on 19 May 2009 as part of the major rebranding and repositioning of the UKTV network. The new channel was created to provide female programming on the UKTV network, by airing programming previously aired on UKTV Style. As part of the repositioning of UKTV Style to Home, this channel would focus primarily on home and garden programming. As part of this, UKTV Gardens was closed, with programmes merged with Home. The new channel Really would launch from UKTV Gardens' broadcast slot and would replace the channel on that service. Responsible for launching Really would be the channel head: Clare Laycock since July 2008.^[1] The channel was originally available only on satellite and cable services, however on 14 June 2011, UKTV announced that Really would launch on Freeview channel 20 on 2 August 2011.^[2]

Identity

Really's identity centres around a pop art style cartoon of women in various situations which as the ident goes on resolves itself into an unusual outcome. At this outcome, the characters are shown with speech bubbles containing the Really logo, which then forms into the centre of the screen.^[3] Really uses a generic promotion layout, consisting of the logo starting off the promotion before being located in the bottom right corner of the screen throughout before forming in the centre of the screen, alongside one of the ident characters, at the end.^[4]

Programming

The majority of Really's programmes come from the programme archives of the BBC, through their part ownership of the UKTV network. Due to a similar remit between the two channels, Really re-broadcasts many programmes previously shown on the channel BBC Three. Some of Really's programmes include:

• A Life of Grime
• Addicted to Beauty
• Being Human - (Series 1)
• Bizarre ER
• Celebrity MasterChef
• Cheaters
• Covert Affairs^[5]
• The Clothes Show
• Don't Tell the Bride
• The Ellen DeGeneres Show - (Season 9)
• Escape to the Country
• Extreme Makeover: Home Edition
• Freaky Eaters
• Grey's Anatomy - (Seasons 1 and 2)
• Hart of Dixie
• Helicopter Heroes
• Hitched or Ditched
• Kill It, Cook It, Eat It
• Mary Queen of Shops
• MasterChef Australia
• MasterChef New Zealand
• Medical Emergency
• Missing Persons Unit
• The O.C. ^[6]
• The Rachel Zoe Project
• The Sex Inspectors
• Snog Marry Avoid?
• What Not to Wear
• 999 Lifesavers

See also

• UKTV
• Television in the United Kingdom

References

External links

• Really
• Really on Facebook
• Really on Twitter
• UKTV at The TV Room presentation site

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