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Red or Black?
Red-or-black-logo.jpg
Format Game show
Created by Simon Cowell
Presented by Ant & Dec
Country of origin United Kingdom
Language(s) English
No. of series 1
No. of episodes 14 (2 per evening)
Production
Executive producer(s) Nigel Hall
Richard Cowles
Katie Radcliffe
Siobhan Greene
Producer(s) Talkback Thames
FremantleMedia
SYCOtv
Editor(s) Sarah Harris
Location(s) Wembley Arena (rounds 1-2)
Various (rounds 3-6)
The Fountain Studios (rounds 7-10)
Running time Part 1: 60-75 minutes
Part 2: 30 minutes
Production company(s) SYCOtv / ITV Studios
Broadcast
Original channel ITV
Picture format 16:9
Original run 3 September 2011 (2011-09-03)[1] – present
Chronology
Related shows The X Factor
Britain's Got Talent
External links
Official website

Red or Black? is a British television game show that is broadcast on ITV. It is presented by Ant & Dec. In each round, the contestants choose red or black, with those that choose the incorrect colour being eliminated. During the first series, four finalists guessed the colour correctly in the final round and became millionaires. Over 100,000 members of the public applied to be on the show, with the numbers being reduced down to a different final eight contestants per live show each night for seven nights. Whilst most rounds varied, there were two standard rounds in each live final; "Duel" where the final two contestants went head to head, and the final round where the winner chose a colour on a giant wheel similar to that used in roulette. Celebrities including Jedward and David Hasselhoff have been involved in the rounds of the show where contestants must choose either red or black in order to pass to the next round, while the show has filmed on locations such as Battersea Power Station and the set of Coronation Street. Developed by Simon Cowell, Red or Black? is the most expensive game show in television history, with a £15 million budget.[2] It is commissioned for a second series which will air in mid 2012.

The show is a joint production between SYCOtv and ITV Studios, and was initially broadcast on the ITV nightly over the course of seven nights from Saturday to the following Saturday, with the exception of the Tuesday night. It is presented by Ant & Dec, while the show also featured several Syco-related music acts. Sponsorship was initially targeted at National Lottery operator Camelot Group, but eventually went with Jackpotjoy owner Gamesys and Dominos Pizza. A previous pilot was ordered in 2003 from FremantleMedia, and was presented by Brian Conley, but the show was not picked up for a full series.

The first show ranked higher than an episode of Doctor Who in the ratings, but by the fifth set of episodes the viewing figures had dropped to a level where it was beaten by an episode of BBC One's investigative journalism series Watchdog. In the week where Red or Black? aired, ITV gained a much larger audience share than it had in the week directly previous where it was beaten by BBC One on six out of seven nights. Reviews of the series were universally negative, and additional criticism was leveled at the show when it was discovered that Nathan Hageman, the first winner of the £1 million prize, had a criminal record.[3] The Sun began a campaign calling for Hageman to return the money, but he was eventually allowed to keep it. It did, however, lead to ITV dropping three other contestants from the show, with at least one withdrawn because of their criminal record.

Contents

Format

The Red and Black seating areas where contestants pick a colour at the Red or Black? Arena

Each episode of Red or Black? consists of 10 rounds; in each round, the player must choose either black, or red, with those who choose incorrectly being eliminated.[2] The rounds are split into three stages. The first is an arena stage, which is recorded at Wembley Arena. The winning contestants move onto the location stage, where the numbers are eventually reduced down to the final eight. Those eight then go forward to the live studio final, where they are reduced down to the final competitor, who has a chance to play for the £1 million prize.[4] The first series was broadcast over seven nights in September 2011,[5] running over the course of a week, except for the Tuesday night, from Saturday to the following Saturday.[6] Over 100,000 people applied to compete in the show.[7]

In the penultimate round, "Duel", a video wall displayed a disc split into eight sections, numbered 1-8. Before the round started, an independent adjudicator randomised which sections were coloured red or black, with each colour having four sections; this choice was hidden to the contestants. A random player chose their colour, while the other player took the remaining colour. Each player then took it in turns to choose a number, with the corresponding section being revealed to the players and the audience. The first player to have all four of their sections revealed progressed to the final round.[8]

The final game is a giant modified roulette wheel split into 36 alternately coloured sections (18 red and 18 black), awarding a £1 million prize if the player chose the correct colour. Red or Black? made its first millionaire in the first show, with bricklayer Nathan Hageman, from Reading, Berkshire, winning on red.[9] The following night the second millionaire was made, with carer Kevin Cartwright also winning on red.[10]

Rounds

Eastnor Castle, Herefordshire, where Rory McIlroy and Lee Westwood attempted to hit a gong in the middle of a lake

Rounds have included golfers Rory McIlroy and Lee Westwood, who were attempting to hit a gong in the middle of a lake from a distance of 100 yards (91 m) near Eastnor Castle, Herefordshire;[11] Jedward being launched in zorbing balls from JCBs;[12] and boxers Amir Khan and David Haye competing in a round called "Shadowboxing".[10] Location filming has taken place on the set of Coronation Street,[4] where there was an issue with a round called "Fit to Burst" featuring actresses Michelle Keegan and Samia Smith who were spinning a wheel in order to burst balloons on a spike. Keegan won the round for her colour, but was subsequently disqualified for taking her hand off the wheel's handle, resulting in Smith winning for black.[13] Other locations have included Alnwick Castle, Northumberland,[14] and Battersea Power Station, where David Hasslehoff was fired into the air on a reverse bungee.[15]

The People for the Ethical Treatment of Animals (PETA), an animal rights group, complained after the show was found to have spray painted a number of sheep red and black for a sheep herding round at Roundhay Park in Leeds. A PETA representative told The Daily Star: "Subjecting these shy sensitive animals to long periods of restraint in order to spray them with potentially noxious chemicals will also be stressful and frightening for them."[16] ITV replied that the paint was non–toxic, saying "While the animals may have looked quite dramatic in their new colours, they did not come to any harm".[16]

Production

An initial pilot of the show was ordered in 2003 by ITV, from production company FremantleMedia, and was commissioned by Claudia Rosencrantz, who was the controller of entertainment at ITV at the time. It was presented by Brian Conley, but was not broadcast; a series was not produced. Rosencrantz spoke of the pilot in 2011, "I didn't believe people would like to see someone win a vast sum of money, with no skills at all involved. Second, gambling is not a spectator sport, you get an adrenaline rush from participating in it."[17] Richard Holloway, who worked with FremantleMedia at the time of producing the pilot, said, "It was a novel idea, you could win a million pounds eventually, I was surprised it didn't go to series."[17] Rosencrantz left ITV in 2006, and there has been a significant turnover in staff since the pilot was originally put together.[17]

The show was launched by ITV and Syco at the Millennium Hotel Mayfair, London, on 3 May 2011.[2] The initial recruitment phase for contestants lasted until 13 May.[5] The updated format was conceived by Simon Cowell, who said that it was inspired by roulette and the story of Ashley Revell, who had bet his entire life savings on "red" in a roulette game in Las Vegas.[2][18] It is the most expensive game show in history, costing in the region of £15 million,[2] at around £1.5 million per episode.[19] ITV's director of entertainment and comedy, Elaine Bedell, was contacted by Cowell, "This being Simon this was at 1.30am, but even then it was quite a compelling idea".[5] When later talking about the £1 million prize on offer each night, Cowell said, "It's expensive if you have to give away a million every night but we have insurance for that."[20]

Being a co–production between Syco TV and ITV Studios,[5] Cowell began planning for international versions straight away, saying, "I’d love to take it around the world. I think the concept works. If it succeeds it will travel. We’ve got interest in America already."[21] Some Syco-managed acts appeared on the show, including Leona Lewis on the first episode.[4]

Domino's Pizza was announced as the primary sponsor of the show in June 2011, in a deal worth £1 million. It had previously been the sponsor of Britain's Got Talent for three years.[22] National Lottery operator Camelot Group were originally sought after to be the primary sponsors, but did not go ahead. A Camelot spokesperson said, "We were approached by Syco and worked with them and ITV on the Red or Black? concept. However, after discussions, we didn't reach an agreement on the venture."[23]

ITV also signed deals with Jackpotjoy owner Gamesys to produce pay to play games for their website on an exclusive basis.[24] Social TV company Monterosa were contracted to create a game that could be played by viewers online whilst watching the show, also allowing viewers to compete with their Facebook friends.[25] Achievement badges could be unlocked by players, and if they managed to get through all ten rounds correctly, then they were awarded entry into the Red or Black? Millionaire's Club, normally reserved for those competitors who won the prize money themselves.[26]

Cowell stated in an interview during the broadcast week of the first series that he hoped a second series would go ahead, and that he had received three separate approaches from the United States to create an American version.[27] Peter Fincham, ITV's chief programmer, said in October 2011 that Red or Black? would only be recommissioned for a second series if some changes were made to the format.[28]

Episodes

Key
£1 million prize winner * *
Table
Episode Date Winner and colour Runner-up Special guests Location[A] Overnight ratings (Part 1) Overnight ratings (Part 2)
1 3 September 2011 Nathan Hageman (Red)*[29] Angel McKenzie[29] David Hasselhoff, Louis Walsh and Leona Lewis[29][30] Battersea Power Station[30] 6.41 million[31] 6.93 million[31]
2 4 September 2011 Kevin Cartwright (Red)*[10] Ian Westbury [10] Rory McIlroy, Lee Westwood, Pixie Lott, David Haye and Amir Khan[10][32] Eastnor Castle[33] 4.47 million[34] 5.55 million[34]
3 5 September 2011 Ian Murphy (Red)[35] Sheree Lee[35] Cesc Fabregas, Robin Van Persie, Jenson Button, David Coulthard and Il Divo[36][37] Taffs Well quarry[37] 5.02 million[38] 4.99 million[38]
4 7 September 2011 Andy Morton (Black)[39] Jackie Harvey[39] Leo Houlding, Fighting Gravity and JLS[39] Thorpe Park[39] 4.65 million[40] 4.46 million[40]
5 8 September 2011 Darren Thompson (Black)*[41] Hannah Shead[42] Andrew Flintoff, Michael Vaughan and Diversity[42] Alnwick Castle[43] 3.81 million[43] 3.86 million[43]
6 9 September 2011 Gary Brocklesby (Red)*[44] Dave Hall Professor Splash and Jessie J[42][45] Roundhay Park[16] 3.8 million[46] 3.9 million[46]
7 10 September 2011 Gary Upton (Red)[13] Vikki Guy[13] Jedward, Michelle Keegan, Samia Smith and One Direction[13] Coronation Street
(rounds 3 and 6), Manchester
(rounds 4 - 5).[13]		 4.43 million[47] 5.67 million[47]

Reception

Ratings

A graph showing the trend in ratings for the first series of Red or Black?

In the week prior to the launch of Red or Black?, ITV had slipped behind Channel 5 in the ratings on the Sunday night while BBC One had nearly three times the audience share of the ITV channel.[48] While the lead was not as large on the remainder of the evenings, BBC One still beat ITV every night on the overall primetime audience share,[49][50][51][52] except for Thursday night.[53]

Red or Black? launched on Saturday 3 September 2011, with 6.41 million viewers, giving the show a 29.8% share of the market between 7pm and 8:15pm, beating the Doctor Who episode "Night Terrors" into second place with 5.54m. It returned later in the night with 6.93m. However the episode of The X Factor broadcast between the two episodes received a much higher number of viewers, attracting 10.51m.[31] The second set of episodes, broadcast on the following night, showed a drop in ratings down to 4.47m for the first episode, and 5.55m for the second. The first episode of the night was beaten by an episode of Countryfile, which commanded 5.62m, while the second was beaten by another BBC show, Inspector George Gently, which attracted 6.47m.[34]

The third pair of episodes, on the Monday evening, showed the series regaining some ground, with the first episode moving back up to 5.02m, and gaining a larger share of the market during its timeslot than any other channel. The second episode had lower ratings for the first time, with 4.99m, seeing it beaten by an episode of New Tricks on BBC One.[38]

A graph showing the difference in primetime share between the main ITV channel (red), and BBC One (black) in the week in which Red or Black? aired.

After a break on the Tuesday evening, the show returned on Wednesday whilst averaging 4.65m for the first show of the evening, a 21% audience share which was larger than anything else in its timeslot. The second episode broadcast at 9:30pm, with 4.46m, a 18.7% share which was beaten by an episode of BBC One's Who Do You Think You Are? on Emilia Fox which commanded 5.39 million viewers.[40] Ratings continued to decline on the Thursday evening shows, with both shows being viewed by fewer than four million viewers for the first time, 3.81m and 3.86m respectively, seeing the first show being beaten by BBC One's Watchdog which gained 5.23m in the 8pm slot.[43]

The sixth set of episodes also stayed below the four million mark, but in an evening that saw ITV beat BBC One's audience share in the evening by 19.6% to 19%, including the earlier episode of Red of Black? gaining 3.8m viewers, while the later show was viewed by slightly more with 3.9m. However in direct competition with the later show was BBC One's Would I Lie to You? which had slightly more viewers, with 4m tuning in.[46] On the return of Red or Black? to Saturday night, the show climbed above four million for the first time in three days, to 4.63m for the first show and then up to 5.67m for the second. This enabled ITV to beat BBC One in the primetime ratings overall, by 23.3% to 21%, even though the first episode of series 8 of Strictly Come Dancing was broadcast on BBC. However Red or Black? individually placed behind both Strictly and Doctor Who, with the overnights for the BBC shows being 7.6 and 6.0 million, respectively.[47] Overall through the week the main ITV channel had a higher share of the ratings during primetime than BBC One on five out of the seven occasions, a turnaround from the previous week where it only won on a single evening.[31][34][38][40][43][46][47]

Media response

Christopher Hooton, writing for the Metro, chose the show as one of his four weekend picks prior to the first episode.[54] However, Rachel Tarley, writing for the same newspaper, later compared the show to It's a Knockout, but described the contestants as "morons" and said the show "marks a new era in Syco's lazy, sinister attempts to make money from a hopelessly stupid viewing public".[32] Jim Shelley, of the Daily Mirror, described Red or Black? as "mess", and described the stunts as "dull";[9] Kevin O’Sullivan, also at the Mirror, described the show as a "sausage factory of sob stories";[55] while Ken Smith, of The Herald, described it as the "dullest show of the week".[56] After the fourth episode, Jan Moir of The Daily Mail reviewed the show, describing it as a "spin of a wheel away from total disaster", and calling the appearances of Simon Cowell related music acts a "blatent plugfest". Overall, Moir described the show "overblown and immoral nonsense".[57] Jonathan Liew, of the The Daily Telegraph, requested that readers stopped watching the show, whilst describing it as "so devoid of intellect that it actually sucks nearby intelligence into its vortex. This is, without exaggeration or embellishment, an abominably stupid television programme."[58]

During the airing of the first show, Twitter users complained that finalist Angel McKenzie had made it through, as she was previously a housemate during Big Brother 10.[59] However, McKenzie's appearance was overshadowed by stories relating to £1 million winner Nathan Hageman, as it was revealed that he had a criminal background; initially, it was reported that he had served a 5 year sentence for breaking into a man's house and assaulting him.[3] However, it was then revealed by The Sun that he had been convicted of attacking an ex–girlfriend, leading to the newspaper and Labour MP Hazel Blears calling for him to be stripped of his prize money.[60] ITV had conducted a CRB check on each finalist towards the end of July, over a month prior to the first live show.[61] When later discussing the incident, Simon Cowell said, "I'm not in a position to force anyone to do anything. Once he got through that's why he got the money, that's his own conscience what he decides to do with it."[27]

Following the media frenzy about details of Hageman's offence, two contestants that had not yet appeared on the show were removed by ITV. It was revealed that one had failed to disclose that he had a criminal record during the application process, while information on the second contestant was withheld.[62] A third contestant was subsequently removed by ITV. Each contestant was from a different night, with the first removed on the programme aired 7 September; however footage pre–filmed revealed his identity.[63] One of the three contestants removed, Ryan Keating, was later interviewed by the The People, which revealed that he received a 12–month community order and £50 fine in 2008 after he got into a drunken altercation with his wife. He argued that he should not have been removed from the show, saying that he "was honest with them from the outset. I've been totally on the level. They've stitched me up because they were scared of the headlines – but it's total double standards."[64]

Awards and nominations

Organization Award category Result
National Television Awards[65] Best Entertainment Programme Nominated

Notes

  • A ^ The first two rounds for each episode takes place at Wembley Arena; rounds three to six take place on location; and the final four rounds are broadcast live from The Fountain Studios.

References

  1. ^ Love, Ryan (24 August 2011). "Simon Cowell's 'Red or Black?' gets ITV1 launch date". Digital Spy. (Hachette Filipacchi Médias). http://www.digitalspy.co.uk/tv/news/a336782/simon-cowells-red-or-black-gets-itv1-launch-date.html. Retrieved 4 September 2011. 
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  3. ^ a b Cable, Simon (6 September 2011). "Now Red or Black liar could lose his £1m prize money: He told TV bosses he beat up a man... but real victim was his lover". Daily Mail (Associated Newspapers). http://www.dailymail.co.uk/news/article-2034064/Red-Black-liar-Nathan-Hageman-lose-1m-prize-money.html. Retrieved 6 September 2011. 
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  33. ^ Cooper, Rob (4 September 2011). "What would elf 'n' safety make of this? Daredevils walk along slackline between two turrets 100ft off the ground". Daily Mail (Associated Newspapers). http://www.dailymail.co.uk/news/article-2033610/Daredevils-walk-slack-line-100ft-ground.html. Retrieved 4 September 2011. 
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  36. ^ Tarley, Rachel (5 September 2011). "Red or Black?'s third episode proved why the series is shedding viewers". Metro (Associated Newspapers). http://www.metro.co.uk/tv/reviews/874548-red-or-black-s-third-episode-proved-why-the-series-is-shedding-viewers. Retrieved 5 September 2011. 
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  51. ^ Laughlin, Andrew (1 September 2011). "Pamela Bach's Celebrity Big Brother eviction seen by 2.3m". Digital Spy. (Hachette Filipacchi Médias). http://www.digitalspy.co.uk/tv/s150/celebrity-big-brother/news/a338167/pamela-bachs-celebrity-big-brother-eviction-seen-by-23m.html. Retrieved 10 September 2011. 
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  65. ^ "X Factor to battle Britain's Got Talent at National TV Awards". Evening Standard (Alexander Lebedev and Evgeny Lebedev). 27 September 2011. http://www.thisislondon.co.uk/showbiz/article-23991386-2012-national-television-awards-nominees-announced.do. Retrieved 27 September 2011. 

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