Advertising, promotion, or similar sales enhancement services designed specifically to help independent retailers be more competitive. As part of retailer's service program, a producer or wholesaler may provide cooperative advertising, display material and/or advertising layouts in order to help the retailer reduce the cost of selling the product.
Retailer's Service Program
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Advertising, promotion, or similar sales enhancement services designed specifically to help independent retailers be more competitive. As part of retailer's service program, a producer or wholesaler may provide cooperative advertising, display material and/or advertising layouts in order to help the retailer reduce the cost of selling the product.
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