Richard E. Cross

 
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Richard E. Cross

Richard E. Cross at American Motors during the 1960s
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Richard E. Cross at American Motors during the 1960s

Richard E. Cross was an American industrialist who served as Chairman of American Motors Corporation (AMC). He supported the change away from the company's "economy-car" image during the mid-1960s. This involved major styling changes, as well as the addition of new convertibles and sporty models that were promoted by Roy Abernethy, AMC's president at that time. [1]

In 1966, Cross stepped down to become chairman of AMC's executive committee and devote more time to his Detroit law practice. [2]

"Cross was an urbane, hardheaded lawyer, as well as the chief executive officer at AMC making long-term decisions"[3]

Notes

  1. ^ John A. Conde, "1965-67 AMC Marlin", Collectible Automobile Magazine, June 1988, V 5, N 1.
  2. ^ Time Magazine, June 17, 1966. Retrieved March 20, 2007.
  3. ^ Time Magazine, October 5, 1962. Retrieved March 12, 2007.

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