Rob Enderle (born July 27, 1954 in Corona, California) is a technology analyst who is frequently quoted by a variety of media.[1]
Enderle has a long background in the technology industry, having worked at several technology companies, including EMS Development Company, ROLM Systems and IBM, before becoming a technology analyst. He began his analyst career at Dataquest, before helping to launch GiGa Information Group. After GiGa was acquired by Forrester Research, he worked at Forrester [2] until leaving to found his own firm, the Enderle Group.
Enderle covers a wide array of technology companies and related industry topics.[3] He is frequently contacted by the media for his opinion on breaking news and other happenings in the technology realm [4], and reputable industry sources value his opinion on companies in the technology space.[5]
Currently Enderle writes a number of columns for TechNewsWorld, TG Daily, Digital Trends, Dark Reading and IT Business Edge and appears regularly on WSJ Radio, CNBC, NPR and Bloomberg Radio/TV.[6] He sits on several advisory councils, including those for the Trusted Computing Group,[7] Lenovo, Toshiba, AMD, HP, Dell, and the Lifeboat Foundation.[8] He shares a technology blog at Technology Pundits.
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Criticism
Enderle is criticized by informed technology watchers because of his consistent errors of fact and poor record on predictions.[9]
He often cites urban legends (such as Apple "stealing" the GUI from Xerox PARC) as fact.[10][11] In 2006, he told O'Reilly Media that Apple does not use non-disclosure agreements[12], when in fact Apple uses them pervasively, including recipients of its OS previews[13].
Enderle has worked as an advisor for Microsoft[14], Dell, and Toshiba[citation needed], among others.
Education
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- Orange Coast College, Associate's degree in Merchandising
- California State University, Long Beach, B.S. in Manpower Management, MBA [2]
- Pace University, CMA Certificate
References
- ^ "10 things you didn’t know about … Rob Enderle". TGDaily.com. http://www.tgdaily.com/content/view/37620/118/.
- ^ a b "Enderle, analyst extraordinaire, is everywhere in Silicon Valley". PhysOrg.com. http://www.physorg.com/news151174486.html.
- ^ "The Seven Secrets of 'Media Darlings'". BusinessWeek.com. http://www.businessweek.com/smallbiz/content/feb2009/sb2009023_061242.htm.
- ^ Enderle, Rob (December 28, 2007). "Rob Enderle: 2008's Apple, Dell, Google, HP, Lenovo, Sony, Microsoft And Linux". TG Daily. http://www.tgdaily.com/content/view/35434/113/.
- ^ "Rob Enderle: 2008's Apple, Dell, Google, HP, Lenovo, Sony, Microsoft And Linux". Tom's Hardware. http://www.tomshardware.com/news/rob-enderle-2008-s-apple-dell-google-hp-lenovo-sony-microsoft-linux,4615.html.
- ^ "InformationWeek 500 Conference". Informationweek.com. http://www.informationweek.com/conference/08fall/speakers.jhtml.
- ^ "TCG Advisory Council". Trusted Computing Group. https://www.trustedcomputinggroup.org/about/advisory_council/. Retrieved 2009-03-12.
- ^ "Enderle Group: About Rob Enderle". http://www.enderlegroup.com/profile_rob.htm. Retrieved July 24, 2009.
- ^ "Sometimes I Wonder if Enderle is Just Pulling Our Legs". Daring Fireball. http://daringfireball.net/2007/01/enderle_leg_pulling.
- ^ "iPhone vs. LG Prada, Ruckus vs. iTunes". Digital Trends. http://www.digitaltrends.com/talk-backs/iphone-vs-lg-prada-ruckus-vs-itunes/.
- ^ "On Xerox, Apple, and Progress". folklore.org. http://folklore.org/StoryView.py?project=Macintosh&story=On_Xerox,_Apple_and_Progress.txt&sortOrder=Sort%20by%20Date&detail=medium&search=xerox.
- ^ "Apple vs. The Bloggers". O'Reilly Media. http://macdevcenter.com/pub/a/mac/2006/06/13/apple-vs-the-bloggers.html.
- ^ "Apple Developer Connection Terms and Conditions". Apple, Inc.. http://developer.apple.com/membership/pdf/TERMS.Pdf.
- ^ "Microsoft, Rob Enderle, and Their Conflicting Perceptions of Reality". Puget Sound Business Journal. http://www.techflash.com/seattle/2008/11/Enderle_Microsoft_Ballmer_conflicting_reality34812539.html.
External links
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