Rocky Mountain Chocolate Factory

Rocky Mountain Chocolate Factory

Type	Public (NASDAQ: RMCF)
Industry	Chocolate and other confectionery
Founded	1981
Headquarters	Durango, Colorado, USA
Key people	Franklin E. Crail, Founder and CEO
Website	http://www.rmcf.com

Rocky Mountain Chocolate Factory (NASDAQ: RMCF) is an international franchisor, confectionery manufacturer and retail operator in the United States, Canada and the United Arab Emirates. The Company is based in the town of Durango located on the western slope of the Rocky Mountains in southwestern Colorado. From its 53,000-square-foot (4,900 m²) factory, the Company manufactures an extensive line of premium chocolate candies and other confectionery products to supply its many franchise locations, delivered fresh by its fleet of refrigerated trucks. The factory typically produces approximately 300 chocolate candies and other confectionery products, using proprietary recipes developed primarily by its master candy maker. These products include many varieties of clusters, caramels, creams, meltaways, truffles and molded chocolates. Individual stores prepare a variety of caramel and candy apples, fudge, chocolate items and confections in full view of the customer using traditional cooking utensils such as copper kettles on gas-fired stoves and marble slab cooling tables.

In 1985 the Company went public and is now traded on the NASDAQ exchange under the symbol "RMCF".^[1]

History

This article's section called "History" needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (June 2008)

The company was founded by Frank Crail, who had recently moved to Durango from Newport Beach, California to raise his family in a small town. He later confessed to Candy industry magazine that he would have opened a See's Candies, but the company doesn't sell franchises. In 1981 the first store was opened on Main street by Frank and two partners. In 1982 the company's first franchises, one in Colorado Springs and one in Park City, Utah were opened. An offsite factory was also built that year. In 1983 the two other partners left the business. In 1985 the company went public on the NASDAQ. In 1996 Whitman's Candies made an offer to buy the company for US$16 million. The offer was rejected by management after the company's results improved in late 1999.

References

External links

• Official site
• Canadian site

A typical store exterior.

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