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| Editor | William Ng |
|---|---|
| Categories | Business magazine |
| Frequency | Monthly |
| Circulation | 37,759 monthly[1] |
| Publisher | AIC Media Group |
| First issue | March 2007 |
| Country | Malaysia, Singapore, Indonesia, Brunei |
| Language | English with some translations for local editions |
| Website | www.smemgazine.asia |
SME is a regional business magazine published in Malaysia, Singapore, Indonesia and Brunei. The magazine's main focus is on small and medium enterprises as well as entrepreneurs. It is the best-selling business magazine in Malaysia, and rank third behind SWA and Business Week in Indonesia. It is also the No. 1 business monthly in Brunei and is growing rapidly in Singapore.
SME features current news and in-depth analysis, and practical articles and features in everyday language and is touted as the most authoritative publication for SMEs.
SME is published by AIC Media Group, which also publishes and owns HR Asia, 5 Senses and Color Me Pretty.
Contents |
Sections
SME is separated into several major sections:
- IN THE NEWS - Featuring local and global news affecting SMEs, ranging from politics and the economy to business and corporate news.
- CHINA ROUNDUP - A specialist section introduced to cover China's news and happenings.
- INDIA ROUNDUP - Features news of importance from India
- MARKET FOCUS - Market Focus discusses current and emerging markets in details, with specific focus on business and export potentials to the country or region in focus.
- SPECIAL REPORT - Special Report highlights industries and issues that are affecting the markets and the economy as a whole, including interviews with key industry players, governing bodies and consumers for a holistic view of the issues.
- PERSONALITY + PROFILE - The Personality + Profile section features real-life entrepreneurs and their businesses and discusses their roads to success, tips and pitfalls, as guide to other SME owners and managers.
- FEATURE - A regular feature with a how-to approach to some of the most common SME issues and requirements, including banking products, insurance, wealth management,business set-up, intellectual properties and so on.
- INSIGHT - features contributors and industry experts who share practical tips and know-how on dealing with common business issues. This includes the business environment, human resources, legal, advertising & promotions, branding and public relations.
- AT YOUR LEISURE + IN THE MARKET - the lighter side of the magazine. It brings forth leisure and lifestyle subject matters in town and regular book review section. In the Market features a selection of new products and services for SME owners, with an Editor's Choice for the product of the month.
Circulation and demographics
Average monthly circulation Q1 2009
- Malaysia 7,759
- Indonesia 1,980
- Singapore 1,310
- Brunei 755
Average monthly readership Q1 2009
- Malaysia 13,277
- Indonesia 1,940
- Singapore 3,930
- Brunei 1,265
Link with Bank Negara Malaysia
The magazine is also frequently quoted by Bank Negara Malaysia - Malaysia's central bank [2] in reference to issues related to small and medium enterprises.
Annual List of Movers and Shakers in SME Segment
Published annually in each regional edition of SME, the Movers and Shakers list was launched in the Malaysia edition in May 2008. Among those featured included Malaysia's Prime Minister and other business and political leaders whose decisions affect SMEs the most.
The SME 50 and SME 20 were released in the May 2009 issue of SME Malaysia and SME Indonesia respectively.
External links
References
- ^ SME & Entrepreneurship Malaysia
- ^ http://www.smeinfo.com.my/index.php?&pg=286&ch=2&ac=462 Bank Negara Malaysia website
This entry is from Wikipedia, the leading user-contributed encyclopedia. It may not have been reviewed by professional editors (see full disclaimer)
