The CW Daytime is an afternoon programming block broadcast by The CW Television Network. It was formerly known as Daytime WB, which aired on the defunct The WB Television Network.
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History
Daytime WB was created because the former holder of its timeslot Kids' WB shared more and more of its programming with Cartoon Network because of the 1996 Turner-Time Warner merger. Eventually, Cartoon Network was out rating Fox Kids, and airing Kids' WB! became financially unattractive as broadcast stations started showing only live-action talk shows and sitcom reruns in the afternoon to compete and go after a different audience, figuring children had all moved to watching cable networks in the afternoons.
On May 31, 2005, The WB announced the discontinuation of the weekday Kids' WB! block as of January 2, 2006. Kids' WB continued to air weekdays after this, but with redundant programming and theme weeks until January, and more promotion of Cartoon Network's afternoon Miguzi block and Kids' WB! Saturday during the transition. After Daytime WB started, Kids' WB Saturday morning lineup was expanded by one hour.
The block continues on The CW, which replaced The WB in their merger with UPN on September 18, 2006, under the unofficial name: The CW Daytime. It should be noted that on-air promotions for the afternoon block (which air quite rarely) do not give it an actual name. The only description given by the network's website is that it's a "Monday-Friday afternoon block from 3:00-5:00PM (ET/PT) as well as a Sunday encore block from 5:00-7:00 PM (ET/PT) outside of prime time."
Starting September 24, 2007, reruns of the recently cancelled sitcom All of Us joined the lineup at 3 PM. What I Like About You aired one episode per day instead of two.
Since fall 2008, Warner Bros. Domestic Television Distribution has held responsibility for the block.[1]
On September 4, 2009, The CW Daytime aired an episode of Kamen Rider: Dragon Knight at 4:30 PM.
On September 7, 2009, Warner Bros.' The Tyra Banks Show moved from first-run syndication to The CW Daytime block. A "best-of" episode airs at 3:00 PM, followed by a current-season episode at 4:00 PM.[2]
On December 28, 2009 it was announced that Season 5 would be the final season of The Tyra Banks Show.[3]
Current schedule
| The CW Daytime | 3:00 PM | 3:30 PM | 4:00 PM | 4:30 PM |
|---|---|---|---|---|
| Monday-Friday | The Tyra Banks Show (R) | The Tyra Banks Show (F) | ||
(R) - Repeat (F) - First-run
Former Programming
- 8 Simple Rules (2006)
- All of Us (2007-2008)
- ER (2006)
- The Jamie Foxx Show (2008-2009)
- Judge Jeanine Pirro (2008-2009)
- Reba (2006-2008)
- The Wayans Bros. (2008-2009)
- What I Like About You (2006-2008)
References
- ^ Warner Bros. to Take Over Daytime Programming for The CW, Broadcasting & Cable, May 5, 2008
- ^ Paige Albiniak, EXCLUSIVE: Tyra Banks' Talk Show Shifting From Syndication To CW, Broadcasting & Cable, November 21, 2008
- ^ http://tvwatch.people.com/2009/12/28/tyra-banks-says-goodbye-to-talk-show
External links
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