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Vertical market software

 
Computer Desktop Encyclopedia: vertical market software
 

Software packages that are designed for a particular industry such as banking, insurance or manufacturing. Contrast with horizontal market software.

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Wikipedia: Vertical market software
 

Vertical market software is aimed at addressing the needs of any given business within a discernible vertical market (specific industry or market). While horizontal market software can be useful to a wide array of industries (such as word processors or spreadsheet programs), vertical market software is developed for and customized to a specific industry's needs.

Vertical market software is readily identifiable by the application specific graphical user interface which defines it. One example of vertical market software is point-of-sale software, which uses a touchscreen interface.

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