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Wild Brain

 
Hoover's Profile: W!LDBRAIN, Inc.
Contact Information
W!LDBRAIN, Inc.
9150 Wilshire Blvd., Ste. 100
Beverly Hills, CA 90212
CA Tel. 310-271-1400
Fax 310-271-1405

Type: Private
On the web: http://www.wildbrain.com

W!LDBRAIN doesn't claim to be tame. The computer animation studio develops and produces content for film, TV, commercials, and interactive markets. W!LDBRAIN's animation was featured in sequences for Universal Pictures' film The Adventures of Rocky & Bullwinkle, and its hit TV series YO GABBA GABBA airs on Nickelodeon's Nick Jr. and Noggin networks. Subsidiary Kidrobot creates and distributes limited-edition toys and apparel in its stores and online. Founded in 1994 by Jeff Fino, John Hays, and Phil Robinson, the company is financed by Europe-based private equity firm Syntek Capital. Other investors include Valence Capital and Interfase Capital Partners.

Officers:
CEO, W!ILDBRAIN Entertainment: Motion Picture Production & Distribution

Competitors:
Blue Sky Studios
DreamWorks Animation
Pixar

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Wikipedia: Wild Brain
Top
Wild Brain
Type Private
Founded 1994
Headquarters Los Angeles, New York, U.S.
Area served Worldwide
Industry Entertainment, Animation
Products television series, television commercials, licensed merchandise
Divisions animation, Kidrobot collectables
Website Wildbrain

Wild Brain (stylized as W!LDBRAIN) is an award-winning entertainment company that develops and produces television programming, motion pictures, commercial content and licensed merchandise. They have offices in Los Angeles and New York.

Film productions include the Annie Award-winning CGI short Hubert's Brain, while television work includes Nick Jr. series Yo Gabba Gabba! and highly rated Disney Channel series Higglytown Heroes.

They have produced national commercials for clients like Esurance[1], Chicklets, Target, Nike, Honda, Kraft, the Wall Street Journal and Lamisil, (featuring Digger the Dermatophyte). Their ad work has won Clio Awards, Addy Awards, BDA Awards, and Annie Awards.

A subsidiary, Kidrobot, creates limited edition toys, clothing, artwork, and books. It has stores in New York City, Los Angeles, San Francisco and Miami.

Contents

Wildbrain Entertainment


Wild Brain's first venture into television was 13 I Am Weasel shorts for the Hanna Barbera-produced Cartoon Network series Cow and Chicken, in 1997.
I Am Weasel later spun off to become a separate show. In 2000, Wild Brain launched Mr. Baby and Poochini's Yard; the second series aired globally, but did not appear in the United States until 2002, airing as Poochini. Wild Brain produced the pilot episode of The Aquabats Super Show!

Wildbrain Animation Studios Recent Projects

Wildbrain Consumer Products

YO GABBA GABBA! apparel, accessories, books, electronics, games, home décor and toys are available at retail through top licensees, including Kidrobot, Spin Master, Ltd., Simon & Schuster, Nickelodeon Home Entertainment and Paramount Home Entertainment, Nickelodeon/Sony BMG and others.

Kidrobot (Wildbrain subsidiary) was the first to hit shelves with apparel and collectible merchandise.

Web animation

The studio was one of the pioneers of web-based flash animation series, which were offered to the public from their website in the late 1990s and early 2000s.

Executives

  • Michael Polis
  • Marge Dean
  • David Graber
  • Bob Higgins

Directors

  • George Evelyn
  • Paul Fierlinger
  • Christian Jacobs
  • Denis Morella
  • Scott Schultz

External links

References

  1. ^ Alex Miller, "Cross-Media Case Study: Secret Agent of Change", OMMA, March 2006.

 
 
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