wit, humor, humour, witticism, wittiness

a message whose ingenuity or verbal skill or incongruity has the power to evoke laughter

• jeu d'esprit — a witty comment or writing
• bon mot, mot — a clever remark
• sarcasm, irony, satire, caustic remark — witty language used to convey insults or scorn
• repartee — adroitness and cleverness in reply
• joke, gag, laugh, jest, jape, yak, wheeze — a humorous anecdote or remark
• caricature, imitation, impersonation — a representation of a person that is exaggerated for comic effect
• cartoon, sketch — a humorous or satirical drawing published in a newspaper or magazine
• fun, play, sport — verbal wit (often at another's expense but not to be taken seriously)
• ribaldry — ribald humor
• topper — an exceedingly good witticism that surpasses all that have gone before

• message, content, subject matter, substance — what a communication that is about something is about