There can be various answers to this question, and it can be varied in depth and example. I shall try to provide some guidance. From my understanding, I feel that marketing does both. It creates and also satisfies needs of customers. For establised firms, it's essential to be able to satisfy the needs of customers. As they say, a satisfied customer is a profitable one. To be able to satisfy the customer's needs, the firm thus tries to understand it's customer's needs and then attempt try to deliver it. On the other hand, new firms or marketing these days also attempt to 'create' needs. By doing so, the customer have a reason to buy the product. The basic reason customers purchase anything is they need it. However if customers have a perception that they do not need it, they may not purchase the product. Hence marketing these days have evolved to create needs for customers. Marketing these days does not only mean existing customers, which have needs but also non existing customers, which have no needs. Creating needs by marketing can mean the excellent usage of promotion activities, from words on a poster to colours on it. It can also mean effective sales techniques by the door to door salesman which can talk their way to sell you anything.
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AS a marketer company can not create people needs because needs are the state of felt deprivation but it can identify customer needs and create value for them. for further detailed: alam6699@yahoo.com
The aim of the marketing effort is to satisfy the needs and wants of consumers
No marketing not create utility. Marketing identify needs and wants of the people.
What groups of customer you serve ,what their needs,how to satisfy their needs these kind to work have helpful to manage the internet marketing.
Marketing is created to create your desire and make you feel unsatisfied. Every campaign is to make you feel like you need what they are selling and try to get you to buy it.
Marketing satisfies students needs because skillful marketing of the right courses helps students to make proper decisions about the schools to join. Students at times need guidance on the best school to learn some skills, but they do not have a reference point to make their decisions.
In ideal situations, needs should create marketing. The best value comes when a marketing department identifies various needs and develops products that are going to meet those needs at a profit.
do you agree that since consumers will search for their needs marketing becomes a useless excercises/
There can be various answers to this question, and it can be varied in depth and example. I shall try to provide some guidance. From my understanding, I feel that marketing does both. It creates and also satisfies needs of customers. For establised firms, it's essential to be able to satisfy the needs of customers. As they say, a satisfied customer is a profitable one. To be able to satisfy the customer's needs, the firm thus tries to understand it's customer's needs and then attempt try to deliver it. On the other hand, new firms or marketing these days also attempt to 'create' needs. By doing so, the customer have a reason to buy the product. The basic reason customers purchase anything is they need it. However if customers have a perception that they do not need it, they may not purchase the product. Hence marketing these days have evolved to create needs for customers. Marketing these days does not only mean existing customers, which have needs but also non existing customers, which have no needs. Creating needs by marketing can mean the excellent usage of promotion activities, from words on a poster to colours on it. It can also mean effective sales techniques by the door to door salesman which can talk their way to sell you anything. http://www.chiing.com/ - CLICK HERE ;]
It is the Marketing Concept.
to increase sales to rise profit and turnover to satisfy the needs of the customers to increase the consumption demand
Marketing (Management) is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals.