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A lot of small suppliers ask me, “How can I attract real buyers on a B2B portal?” Many people sign up on sites like IndiaMART or TradeIndia and then wonder why no one calls. The truth is, buyers won’t trust you if your page looks half-finished or if you reply late.

First thing — make your company page look real and clear. Use good product photos, not blurry ones. Write simple details — sizes, prices, how you pack, how fast you ship. Buyers want to know these things before they even call you.

Second — reply fast. Many buyers send the same message to five suppliers. If you answer after two days, you’ve already lost that order. Keep someone ready to pick calls or check chats every few hours.

Third — stay active. Change photos, add new products, show you’re alive. Buyers trust suppliers who look busy.

Some small factories I know also use Pepagora. They like it because there’s less crowd, so serious buyers can find them easily. One of my clients, a small tool maker, got better leads on Pepagora than on bigger portals because he kept his page simple and answered calls quickly.

So don’t just list and forget. Buyers come when they trust you — clear info, quick answers, honest prices. That’s all it takes.

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Manish Singh

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1d ago

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