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Given the current state of the economy, many businesses are looking for ways to reduce costs without adversely affecting their service capabilities or their operational effectiveness. When faced with such a task, companies often look to the inherent benefits afforded to them from video conferencing. Whether it’s the multinational corporation with offices around the world and with employees in different time zones, or the company that wants to reduce travel costs but still remain within reach of their customers, there are a number of inherent benefits from video conferencing that allow businesses to do both and more. Video conferencing not only saves on travel costs, but also helps companies become more efficient by being able to work on time critical projects and effect immediate changes. Business success today is measured by speed. Being able to reduce a company’s day to day operating costs while improving efficiency and eliminating redundant work process, is possible. With video conferencing it’s quickly becoming a reality. It amounts to speeding up the time it takes to make decisions. In order to better explain its benefits, here are some additional points to consider.

Video Conferencing Improves Customer ROI (Return on Investment)

Every company wants to reduce travel expenses but still benefit from face time with customers. Well, it’s a possibility with video conferencing. In fact, video conferencing not only reduces travel costs, but drastically reduces the incidence of customer being unable to meet because of emergencies. Being out of the office is a direct cost to the company. The hope is that these visits will provide solid returns in additional sales. However, when sales executives travel to visit customers and are unable to meet because of issues beyond the customer’s control, it’s quickly classified as a complete loss. It’s a loss measured by the cost of the plane ticket, the hotel and the time away from the office.

Video Conferencing Allows for Remote Desktop Management

The benefit of video conferencing is that it allows everyone to become active participants in corporate presentations and meetings. Being able to view the changes as they occur is a direct savings in time and in operational effectiveness. Whether it’s conversing with customers, or going over corporate budgets and strategic planning initiatives, video conferencing allows everyone to become actively involved.

Video conferencing is lending itself well to today’s constantly changing business environment. Shortening the time it takes to meet with customers and close deals is one benefit. Other benefits include shortening the time needed to make decisions and improving on a company’s ability to work internally.

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2010-07-28 20:22:36
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