# What do you understand by question marks in bcg matrix?

### What is the name of the matrix that consists of four quadrants star question marks cash cows and dogs?

The BCG matrix (Boston Consulting Group) (upper left corner)Stars: rapid growth and expansion (lower left corner)Cash Cows: milk to finance question marks and stars (upper right corner)Question marks: new ventures. Risky - a few become stars, others are divested (lower right corner)Dogs: no investment. Keep if some profit. Consider divestment.

### What is a BCG matrix?

BCG matrix aka Boston matrix is a chart that had been created by Bruce Henderson for the Boston Consulting Group in 1970 to help corporations with analyzing their business units or product lines. (http://en.wikipedia.org/wiki/Growth-share_matrix) NB a picture is also included on the website. BCG matrix is an important tool to measure companies' brands worth. By analysis where their brands stand in BCG matrix, they can better develop branding strategies.

### What is Portfolio matrix?

this is an asignment made in some schools or programs such as the International Bachaullarate. you need to accomplish 2 portfolios throughout the two years. they account for 20% of your final grade. ----------------------------------------------------------------------------------------------------- The portfolio matrix or BCG Matrix is a portfolio management tools that can be used to determine what priorities should be given in the product portfolio.

### Which stage of the strategy formulation framework involves the quantitative strategic planning matrix?

It is the third stage - the decision stage. STAGE 1 : THE INPUT STAGE External Factor Evaluation (EFE) Matrix Competitive Profile Matrix Internal Factor Evaluation (IFE) Matrix STAGE 2 : THE MATCHING STAGE Strengths, Weaknesses, Opportunities & Threats (SWOT) Matrix Strategic Position and Action Evaluation (SPACE) Matrix Boston Consulting Group (BCG) Matrix Internal External (IE) Matrix Grand Strategy Matrix STAGE 3 : THE DECISION STAGE Quantitative Strategic Planning Matrix (QSPM)

### What is bcg matrix of tata motors?

The BCG matrix method is based on the product life cycle theory that can be used to determine what priorities should be given in the product portfolio of a business unit. To ensure long-term value creation, a company should have a portfolio of products that contains both high-growth products in need of cash inputs and low-growth products that generate a lot of cash. It has 2 dimensions: market share and market growth. The basic idea…

### What is a strategic position and action evaluation matrix?

The Strategic Position & ACtion Evaluation matrix or short a SPACE matrix is a strategic management tool that focuses on strategy formulation especially as related to the competitive position of an organization. The SPACE matrix can be used as a basis for other analyses, such as theSWOT analysis, BCG matrix model, industry analysis, or assessing strategic alternatives (IE matrix). What is the SPACE matrix strategic management method? To explain how the SPACE matrix works, it…